Job Description

An IPG Group Agency in Mumbai is seeking a Group Creative Director - Copy.He will lead and inspire a team of copywriters to create exceptional and award-winning advertising campaigns. This role requires a deep understanding of consumer behavior, brand strategy, and creative execution. The ideal candidate will be a strategic thinker with a proven track record of developing innovative and effective copy.Key Responsibilities

• Creative Leadership: Oversee and mentor a team of copywriters, providing guidance, feedback, and inspiration.
• Campaign Development: Collaborate with creative directors and other team members to develop comprehensive advertising campaigns that meet client objectives and exceed expectations.
• Copywriting: Write high-quality copy for various advertising channels, including print, digital, and social media.
• Concept Generation: Brainstorm and develop innovative creative concepts that resonate with target audiences and drive brand awareness and engagement.
• Client Management: Build strong relationships with clients and present creative work effectively.
• Industry Trends: Stay up-to-date on industry trends, technologies, and best practices in advertising.

• Bachelor\'s degree in advertising, marketing, or a related field.
• Minimum [number] years of experience as a copywriter or creative director in an advertising agency.
• Proven track record of developing award-winning advertising campaigns.
• Strong understanding of consumer behavior, brand strategy, and creative execution.

Creativepool