Profile: Graphic Designer cum Social Media MarketingExperience: 03 to 05 yearsReporting: DirectorResponsibilities:xefx82xb7 Design and implement social media strategy to align with business goals
xefx82xb7 The candidate should be able to create creative original text, photos, videos and news
and ensure the designs are high quality and presentable
xefx82xb7 Collaborate with other in-house teams to ensure generation of lead
xefx82xb7 Communicate with followers, respond to queries in a timely manner and monitor
customer reviews.
xefx82xb7 Create Various theme-based design for flyer such as festival post, all type of events
and inaugurations etc.
xefx82xb7 Print and manage multiple campaign according to the lead requirement and within
the budget provided by the company with vendor co-ordination whenever require.
xefx82xb7 Manage and optimize paid social media campaigns (e.g., Facebook Ads, Instagram
Ads, LinkedIn Ads) comprising of Sponsored Content, Sponsored InMail, Text Ads,
Dynamic Ads, and more.
xefx82xb7 Obtain Knowledge of new online marketing channels for promoting the company
xefx82xb7 Oversee social media accounts' design (e.g. Facebook timeline cover, profile pictures
and blog layout)
xefx82xb7 Handle our social media presence ensuring high levels of web traffic and customer
engagement.
xefx82xb7 Up-to-date with the latest digital technologies and social media trendsQualifications and Skillsxefx82xb7 Bachelor's degree in graphic arts, design, communications, or related field
xefx82xb7 3-5 years of experience in graphic design and social media
xefx82xb7 Knowledge of Coral draw, Adobe Photoshop, Canva, Illustrator, Sketch, InDesign,
and other graphic design software.
xefx82xb7 Preferred Knowledge of video editing and motion graphics
xefx82xb7 Experience in Meta business account (Facebook and Instagram) for clients, including
setting up and optimizing campaigns.
xefx82xb7 Preferred Knowledge in managing LinkedIn paid advertising campaigns.
xefx82xb7 Good knowledge of SEO, keyword research and Google Analytics
xefx82xb7 Knowledge of layouts, graphic fundamentals, typography, print.
xefx82xb7 Compelling portfolio of work over a wide range of creative projects
xefx82xb7 Creative analytical skills
xefx82xb7 Excellent eye for details related to colours, patterns, palates, themes
xefx82xb7 Hands on experience in content management
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