Job Description

Job description

The Digital Marketing executive will be responsible for managing and optimizing digital advertising campaigns across Google Ads and Facebook Ads platforms. The ideal candidate will have a deep understanding of these platforms, a strategic mind-set, and the ability to drive measurable results. This role requires creativity, analytical skills, and a passion for digital marketing.

Key Responsibilities:

• Develop, implement, and manage digital advertising campaigns on Google Ads and Facebook Ads.
• Conduct keyword research, ad copy creation, and A/B testing to optimize ad performance.
• Monitor and analyze campaign performance metrics, providing regular reports and actionable insights.
• Manage budgets, bid strategies, and audience targeting to maximize ROI.
• Stay up-to-date with the latest trends and best practices in digital marketing and advertising.
• Collaborate with the creative team to design engaging ad visuals and content.
• Conduct competitor analysis and market research to identify growth opportunities.
• Utilize analytics tools such as Google Analytics to track and measure the effectiveness of campaigns.
• Coordinate with the sales and product teams to align marketing strategies with business goals.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field.
• Minimum of 1-2 years of experience managing Google Ads and Facebook Ads campaigns.
• Proficiency in Google Ads, Facebook Ads Manager, and Google Analytics.
• Strong analytical skills and the ability to interpret data to make informed decisions.
• Excellent written and verbal communication skills.
• Strong attention to detail and organizational skills.
• Ability to work independently and as part of a team.
• Experience with social media content creation will be plus.

Job Type: Full-time

Pay: ?200,000.00 - ?250,000.00 per year

Benefits:

• Food provided

Schedule:

• Day shift

Supplemental Pay:

• Yearly bonus

Experience:

• total work: 1 year (Preferred)

Work Location: In person