Roles and Responsibilities- Develop and execute brand strategies to drive business growth and increase market share.- Plan, execute, and optimize ATL/BTL campaigns across various channels (digital/social media, events, PR).- Collaborate with cross-functional teams to launch new products/services and maintain existing ones.- Analyze market trends, customer insights, and competitor activity to inform brand positioning and communication.- Manage budgets for multiple brands simultaneously while ensuring effective allocation of resources.Desired Candidate Profile- 5-10 years of experience in Brand Marketing or related field.- Proven track record of developing successful brand plans and executing impactful campaigns.- Strong understanding of digital/social media platforms and ability to leverage them effectively.- Excellent analytical skills with the ability to interpret data-driven insights into actionable recommendations. (ref:updazz.com)
updazz .com
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