Job Description

Associate Director - Cross Channel, GroupM Nexus Global Team, India

(Gurgaon, Bangalore, Mumbai, Chennai, Hyderabad, Pune, Coimbatore, Kolkata)





GroupM is the world's largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for an Associate Director to join us. This role assumes responsibility of crafting a performance strategy for clients and create success stories.


This team is responsible for delivering international solutions, particularly in APAC, EMEA, NA (all or multiple) with some global influence. You will enjoy working in a collaborative team environment and will hold a 'can do' attitude with the passion to learn and grow.


In this role, we are looking for understanding & hands on experience of Paid Media Platforms. Knowledge of media strategy, planning and the media role in integrated communication. Own the work deliverables, processes, work quality & people management.


At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us. Reporting of the role:
This role reports to the Director - GroupM-Hub 3 best things about the job:

• Opportunity to grow with a global organisation with the largest digital footprint
• Exposure with the some of largest clients across categories.
• Diverse team and culture


Measures of success:

In three months: • Working with all constituents of paid media eco-system under one single roof
• Exposure to cutting edge technologies on performance


In six months: • Ability to work with a diverse team. Be a biddable media expert on major self-serve platforms.
• Get proficient with latest trading techniques and deals by managing largest portfolios


In 12 months: • Emerged as a coveted champion on performance marketing solutions.
• Become proficient is escalation handling and resolve conflicts.


What your day job looks like at GroupM Nexus Global Team: • Develop strong relationships with counterparts in Nexus-Hub regional teams
• Lead the training and growth of your team.
• Enforce best practices with a focus on platform expertise, consistency, and quality of work delivery.
• Be accountable for consistent work delivery to Nexus-Hub regional teams by ensuring a high quality of output.
• Serve as point of escalation for your channel and take ownership of resolving challenges!
• Provide career development and coaching for your team.
• Line manager to 2-5 direct reports with 10-50 indirect reports.
• Provide timely and actionable feedback to the team to aid in their development, improvement, and progress. Provide awareness and recognition for jobs well done.
• Provide support to the Leads in capacity planning & resource management for the team.
• Present strong and effective communication across all levels




What you'll bring: • You are proficient in English.
• You have experience managing multi-location media activation teams.
• You have experience training and maintaining quality standards at scale
• You have experience providing service to local teams from a centralized location
• You have a passion for everything digital, with an active interest and understanding of online advertising industry trends.
• You have excellent communication skills, both verbal and written


Minimum qualifications:

• 8+ year's professional experience in digital media execution
• You are at least one biddable media platform expert out of Google Ads, Meta, DV 360 with hands on experience across other platforms including but not limited to SA 360, Bing Search, DCM, Amazon ads, Twitter, LinkedIn and more.
• You are proficient in Microsoft Excel and Google Sheet
• Minimum team size handled 8-20 people.


More about GroupM:
GroupM - GroupM leads and shapes media markets by delivering performance enhancing media products and services, powered by data and technology. Our global network agencies and businesses enable our people to work collaboratively across borders with the best in class, providing them the opportunity to accelerate their progress and development. We are not limited by teams or geographies; our scale and diverse range of clients lets us be more adventurous with our business and talent. We give our talent the space, support and tools to innovate and grow.
Discover more about GroupM at www.groupm.com


Follow @GroupMAPAC on Twitter

Follow GroupM on LinkedIn - https://www.linkedin.com/company/groupm



More about GroupM Nexus Global Team:

GroupM Nexus Global Team is the industry's largest community of performance marketing experts designed to drive performance and innovation at scale for GroupM's agencies and clients. With the most platform accreditations in the industry combined with proprietary technology, media, and solutions, culture of continuous innovation and scaled partnerships, GroupM Nexus consistently sets new benchmarks for effectiveness and efficiency across all forms of media to drive growth for the world's leading advertisers. Discover more about GroupM Nexus Global Team at https://www.groupm.com/groupmnexus/



About India:


2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale.