Job Description

Job Overview: We are seeking a highly motivated and results-driven General Trade Sales Representative to join our sales team. As a General Trade Sales Representative, you will be responsible for promoting and selling our products to various retailers and businesses in the general trade sector. The ideal candidate has a strong sales background, excellent communication skills, and a proven track record of meeting sales targets. Responsibilities: Build and maintain strong relationships with retailers, wholesalers, and distributors in the general trade sector. Present and promote our products to potential customers, explaining the features and benefits to encourage sales. Develop and execute sales strategies to achieve and exceed sales targets and objectives. Identify new business opportunities and markets within the general trade sector to expand our customer base. Collaborate with the marketing team to develop sales materials, promotional campaigns, and product displays to support sales efforts. Provide exceptional customer service and address customer inquiries and concerns in a timely and professional manner. Monitor market trends, competitor activities, and consumer preferences to make informed sales and marketing recommendations. Prepare and submit regular sales reports, forecasts, and other relevant documents to the sales manager. Travel to visit clients, attend trade shows, and conduct product demonstrations as needed. Qualifications: Bachelor\'s degree in Business Administration, Sales, Marketing, or related field preferred. Proven experience in sales, preferably in the general trade sector or related industry. Strong negotiation, communication, and interpersonal skills. Ability to work independently and as part of a team in a fast-paced environment. Knowledge of sales strategies and techniques, with a focus on building and maintaining customer relationships. Familiarity with market trends, product positioning, and competitive analysis. Proficient in using sales and customer relationship management (CRM) software. Willingness to travel as needed to meet with clients and attend industry events. Valid driver\'s license and reliable transportation. Benefits: Competitive salary and commission structure. Paid time off and holidays. Opportunities for career growth and advancement within the company.

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