Job Summary:As an SEO Freelancer, you will be responsible for devising and implementing effective Internet marketing strategies, with a focus on SEO and PPC, to enhance website visibility, attract more visitors, and drive measurable actions. This freelance position is based in Surat, Gujarat, India, and requires expertise in various digital marketing channels, including blogging, social media, and pay-per-click advertising. Responsibilities and Duties: SEO and PPC Strategy: Develop, present, and execute innovative marketing strategies to improve organic search engine performance and achieve maximum ROI in pay-per-click advertising campaigns (Search, Shopping, Display & Social). Analytical Skills: Demonstrate a strong ability to analyze web metrics and conduct statistical analysis. Develop and debug custom tracking procedures within platforms like Google Analytics to gather meaningful insights. Communication Skills: Possess excellent oral and written communication skills to effectively communicate strategies, results, and recommendations to clients and team members. A/B Testing and Optimization: Implement A/B testing and landing page optimization strategies to enhance conversion rates and improve overall website performance. Content Development: Collaborate with content writers to create engaging and SEO-friendly content. Guide the content creation process to ensure that blog posts align with the appropriate topics and contribute to the overall SEO strategy. Fixed Payment on Content Creation: Work closely with content writers and establish a fixed payment structure for each blog post or piece of content produced, ensuring quality and relevance to the targeted audience. Problem-Solving and Leadership: Showcase excellent problem-solving skills, effective project management, and leadership abilities to drive successful digital marketing campaigns.Responsibilities and Duties: SEO and PPC Strategy: Develop, present, and execute innovative marketing strategies to improve organic search engine performance and achieve maximum ROI in pay-per-click advertising campaigns (Search, Shopping, Display & Social). Analytical Skills: Demonstrate a strong ability to analyze web metrics and conduct statistical analysis. Develop and debug custom tracking procedures within platforms like Google Analytics to gather meaningful insights. Communication Skills: Possess excellent oral and written communication skills to effectively communicate strategies, results, and recommendations to clients and team members. A/B Testing and Optimization: Implement A/B testing and landing page optimization strategies to enhance conversion rates and improve overall website performance. Content Development: Collaborate with content writers to create engaging and SEO-friendly content. Guide the content creation process to ensure that blog posts align with the appropriate topics and contribute to the overall SEO strategy. Fixed Payment on Content Creation: Work closely with content writers and establish a fixed payment structure for each blog post or piece of content produced, ensuring quality and relevance to the targeted audience. Problem-Solving and Leadership: Showcase excellent problem-solving skills, effective project management, and leadership abilities to drive successful digital marketing campaigns. Key Skills: SEO Online Optimization Offline Optimization Social Media Management Blogging PPC Content Development Content Management Website Report Analysis Keyword Research Required Experience and Qualifications:
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