Job Description

Basic Requirements (Must Have):- Experience: 2-6 years in IT sales, preferably in IT services.- Lead Generation: Ability to generate leads independently, both inbound and outbound.- Communication: Excellent communication skills, particularly in engaging with CXOs, VPs, and Founders.- Email Writing: Strong email writing skills.- Sales Experience: Proven experience in IT services sales.- LinkedIn Proficiency: Advanced skills in using the LinkedIn platform for lead generation and networking.- B2B Expertise: Expertise in B2B lead generation using tools such as LinkedIn, email campaigns, and cold calling.- Overall Communication: Excellent writing, speaking, and listening skills.Preferred Skills:- Research Skills: Strong research skills with an understanding of Ideal Client Profile (ICP) and the ability to identify relevant companies.- Prospecting Skills: Ability to research prospect companies and create engaging, relatable content for pitches (LinkedIn messages, InMail, personalized emails, etc.).- Prospect Management: Ability to manage prospects through responses, follow-ups, and future connections.- Market Awareness: Up-to-date with market trends and updates related to lead generation.Key Responsibilities:- Lead Qualification: Follow Lead Qualification Criteria set by PSI and generate leads accordingly.- Outreach: Emailing, LinkedIn connecting, messaging, InMails, and cold calling to reach out to relevant prospects. Introduce new lead generation techniques as appropriate.- Lead Management: Handle initial discussions with leads until they mature.- Target Ownership: Own targets for lead generation and manage the sales funnel, including contacting suspects and prospects (TOFU) and nurturing prospects (MOFU).- Team Collaboration: Excellent liaison and teamwork skills within the sales and marketing team.- Reporting: Report to the Sales Manager (Territory Head) at PSI.- Strategy Development : Develop effective lead generation strategies and plans for systematic growth.- Marketing Collaboration : Work with the marketing team to execute lead generation strategies and contribute to the branding of the organization, its services, and specialties.- CRM Maintenance : Maintain data in the CRM effectively.- Relationship Management : Responsible for prospecting, nurturing contacts (right persona), and enhancing relationships with existing prospects.- Individual Contributor : Should work effectively as an individual contributor. (ref:updazz.com)

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