Collaborate with cross-functional teams to identify target audience segments and tailor campaigns accordingly.
Develop and implement effective email marketing strategies aligned with business objectives.
Create comprehensive email marketing plans, including content, design, and segmentation strategies.
Craft engaging and persuasive email copy, subject lines, and calls to action.
Excellent knowledge of LinkedIn & Email Marketing tools ex. Apollo. in
Ensure compliance with email marketing regulations and best practices, including CAN-SPAM and GDPR. Knowledge of Opt-Out and other email legal policies (Email Privacy acts) in the United States, and Middle East countries.
Prospecting, generating, qualifying, processing, and following up on leads and appointment setting for the US sales team. Assist with marketing events as needed.
Strong IT industry experience selling software solutions for Microsoft Tech (MS Office, SharePoint, Dot Net, ServiceNow, Power Platform, MS Dynamics NAV/Business Central, etc)