Job Description

We are a dynamic group engaged in multiple sectors, including IT Integrated Supply Chain Platform, Infrastructure (PEB), Warehouse, IT Services, Fintech Services, and Travel. With our diverse portfolio, we strive to deliver innovative solutions and services that cater to the evolving needs of our clients. Leveraging our expertise and deep industry knowledge, we seamlessly integrate technology, infrastructure, and logistics to optimize supply chain operations. Our commitment to excellence and customer satisfaction drives us to constantly innovate and provide unparalleled value to our clients across various industries.Website : https://ethicsgroup.in/ :Designation : Search Engine Optimization ExecutiveIndustry Type : Warehouse/Logistics DistributionFunctional Area : Digital MarketingLocation : Hauz Khas, DelhiRoles & Responsibilities :- Keyword Research : Conduct thorough keyword research to identify opportunities for improving organic search rankings.- On-Page SEO : Optimize website content, meta tags, headings, and URLs for improved search engine visibility.- Off-Page SEO : Develop and execute off-page SEO strategies, including link-building, to enhance domain authority.- Technical SEO : Conduct website audits to identify technical issues affecting search engine rankings and collaborate with the development team to implement fixes.- Content Optimization : Collaborate with content creators to ensure that website content is SEO-friendly and aligns with keyword strategies.- Competitor Analysis : Monitor and analyze competitor websites and SEO strategies to identify opportunities for improvement.- Performance Tracking : Use SEO tools and analytics platforms to track and report on key performance metrics, such as organic traffic, rankings, and click-through rates.- Algorithm Updates : Stay updated with search engine algorithm changes and adapt SEO strategies accordingly.- SEO Reporting : Generate regular reports on SEO performance and provide insights and recommendations for improvement to the marketing team.Skills & Qualifications :- SEO Expertise : Proven experience in SEO, with a strong understanding of SEO best practices and the latest industry trends.- Analytical Skills : Proficiency in using SEO tools and analytics platforms to analyze data and make data-driven decisions.- Content Optimization : Knowledge of how to optimize website content for SEO.- Technical SEO : Understanding of technical SEO concepts and the ability to identify and address technical issues affecting search rankings.- Keyword Research : Strong research skills for keyword analysis and selection.- Communication : Excellent written and verbal communication skills for collaborating with cross-functional teams and clients.- Certifications : Relevant SEO certifications (e.g., Google Analytics, Google Search Console) are a plus. (ref:updazz.com)

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