3S IT Vision is looking for an enthusiastic and detail-oriented Email Marketing Executive to join our dynamic digital marketing team. In this role, you will drive lead generation through email marketing campaigns, engaging prospective clients and nurturing existing leads to maximize conversion. You will be responsible for developing, implementing, and analyzing email campaigns that support our clients' and agency's growth objectives.
Key Responsibilities :
• Campaign Strategy and Planning
• Develop and implement email marketing strategies aimed at generating qualified leads.
• Work closely with the content and design teams to create engaging emails, including lead nurture sequences, newsletters, and product promotions.
• Plan and execute A/B tests to optimize subject lines, email copy, and design for maximum engagement.
• Email List Management
• Build and segment email lists based on client profiles and target audience preferences.
• Maintain database hygiene to ensure high deliverability and reduce bounce rates.
• Ensure GDPR compliance and best practices in data privacy across all campaigns.
• Content and Design Collaboration
• Collaborate with content writers and designers to create compelling, visually appealing, and effective emails.
• Customize email copy and visuals based on audience segmentation and campaign goals.
• Performance Analysis and Reporting
• Track and analyze email marketing metrics, including open rates, click-through rates, conversion rates, and unsubscribe rates.
• Provide regular performance reports to the team and make data-driven recommendations to improve future campaigns.
• Use insights from analytics to continuously optimize email marketing efforts for lead generation.
• Automation and CRM Management
• Set up and manage automated workflows to nurture leads and drive conversions.
• Work with CRM tools (e.g., HubSpot, Salesforce, etc.) to maintain accurate customer records and tailor messaging.
Qualifications :
• Education : Bachelor's degree in Marketing, Communications, Business, or a related field.
• Experience : Minimum 1-2 years in email marketing, preferably within a digital marketing agency or B2B environment.
• Technical Skills :
• Proficient with email marketing platforms (e.g., MailChimp, Klaviyo, HubSpot).
• Familiarity with CRM tools and segmentation practices.
• Knowledge of HTML and basic CSS is a plus.
• Soft Skills :
• Strong attention to detail and excellent written communication skills.
• Data-driven mindset with a focus on analytics and optimization.
• Ability to multitask and work in a fast-paced agency environment.
Why Join Us :
• Opportunity to work with a talented team on diverse client projects.
• Access to ongoing learning and development in digital marketing.
• Performance-based incentives and career growth opportunities.
If you're passionate about email marketing and looking to make a tangible impact in lead generation, apply today to join 3S IT Vision.
Job Types: Full-time, Permanent
Pay: ?7,000.00 - ?15,000.00 per month
Schedule:
• Day shift
• Monday to Friday
• Morning shift
Supplemental Pay:
• Commission pay
• Performance bonus
Education:
• Bachelor's (Preferred)
Experience:
• Lead generation: 1 year (Preferred)
• total work: 1 year (Preferred)
• Marketing: 1 year (Preferred)
Language:
• English (Preferred)
Work Location: In person
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