Key Responsibilities
• Email Campaign Management : Develop and execute end-to-end email marketing campaigns, including creating engaging content, designing templates, and managing subscriber lists.
• Lead Generation : Utilize email marketing strategies to generate leads and nurture relationships with potential customers through targeted campaigns.
• Performance Analysis : Monitor, analyze, and report on email campaign performance metrics (open rates, click-through rates, conversions) to identify areas for improvement.
• Collaboration : Work closely with sales teams to align email marketing strategies with inside sales efforts and ensure consistent messaging across channels.
• Customer Engagement : Conduct follow-up calls with leads generated from email campaigns to enhance customer relationships and drive sales.
• Database Management : Maintain the hygiene of email lists by regularly updating subscriber information and removing inactive contacts.
• Compliance : Ensure all email communications comply with industry regulations and best practices.
Requirements
• Experience : 1-3 years of experience in email marketing or digital marketing, with a focus on lead generation and customer engagement.
• Sales Skills : Proven ability to conduct calls and engage in inside sales activities effectively.
• Technical Proficiency : Familiarity with email marketing platforms (e.g., Mailchimp, HubSpot) and basic HTML skills for email template design.
• Analytical Skills : Strong analytical skills to assess campaign performance and derive actionable insights.
• Communication Skills : Excellent written and verbal communication skills, with a knack for crafting compelling email content.
• Project Management : Ability to manage multiple projects simultaneously while meeting deadlines.
Job Type: Full-time
Pay: ?10,961.66 - ?34,780.92 per month
Benefits:
• Paid time off
Schedule:
• Day shift
• Monday to Friday
Supplemental Pay:
• Yearly bonus
Education:
• Bachelor's (Preferred)
Experience:
• Email marketing: 1 year (Required)
Language:
• English (Required)
Work Location: In person
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