An eCommerce specialist is responsible for the online sales and presence of a business. Here is a detailed job profile for an eCommerce specialist:
### Key Responsibilities
1. Website Management:
- Manage and update the company's eCommerce website.
- Ensure the website is user-friendly, visually appealing, and optimized for search engines (SEO).
- Monitor website performance and troubleshoot issues.
2. Product Management:
- Oversee the listing of products, including product descriptions, images, pricing, and inventory levels.
- Ensure product information is accurate and up-to-date.
3. Digital Marketing:
- Develop and execute digital marketing campaigns, including email marketing, social media marketing, pay-per-click (PPC) advertising, and affiliate marketing.
- Use SEO and content marketing strategies to drive organic traffic to the website.
4. Data Analysis:
- Analyze website traffic and sales data to identify trends and opportunities for improvement.
- Use tools like Google Analytics to track and report on key performance indicators (KPIs).
5. Customer Experience:
- Ensure a seamless shopping experience for customers.
- Manage customer service issues related to online sales, including handling inquiries, returns, and complaints.
6. Sales and Conversion Optimization:
- Implement strategies to increase conversion rates and average order value.
- Test and optimize different elements of the website, such as layout, calls-to-action, and checkout process.
7. Technology and Tools:
- Utilize eCommerce platforms (e.g., Shopify, Magento, WooCommerce) and tools (e.g., CRM systems, marketing automation tools) effectively.
- Stay updated with the latest eCommerce trends and technologies.
### Skills and Qualifications
- Education: Bachelor's degree in marketing, business, information technology, or a related field.
- Experience: Experience in eCommerce, digital marketing, or a related field.
- Technical Skills: Proficiency in eCommerce platforms, SEO, Google Analytics, and digital marketing tools.
- Communication Skills: Excellent written and verbal communication skills.
- Attention to Detail: Meticulous with a strong focus on accuracy and quality.
### Personal Attributes
- Creativity: Ability to think creatively and come up with innovative solutions.
- Adaptability: Ability to adapt to a fast-paced and ever-changing digital landscape.
- Customer Focus: Commitment to providing an excellent customer experience.
Job Type: Full-time
Pay: ?15,000.00 - ?30,000.00 per month
Schedule:
• Day shift
Experience:
• E-commerce: 2 years (Required)
• total work: 1 year (Preferred)
Work Location: In person
Expected Start Date: 20/07/2024
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