Key Responsibilities:
1. Online Product Presentation:
• Create visually stunning product displays on our e-commerce website, ensuring that products are presented in an attractive and organized manner.
• Develop strategies to showcase product features, benefits, and key selling points through visuals.
2. Content Creation:
• Collaborate with the content team to produce high-quality images, videos, and other multimedia content that highlights products and brand identity.
• Write compelling product descriptions and captions that resonate with the target audience.
3. Site Navigation:
• Optimize the online store's navigation, category structure, and search functionality to enhance the user experience and improve product discoverability.
• Implement filters and sorting options to facilitate easy product search.
4. Merchandising Strategy:
• Develop and execute merchandising strategies, including seasonal promotions, cross-selling, and upselling, to increase average order value and customer engagement.
5. Data Analysis:
• Analyze website traffic, user behavior, and sales data to identify trends and opportunities for improving product placement and presentation.
• Use data-driven insights to make informed decisions about merchandising strategies.
6. SEO Optimization:
• Collaborate with the SEO team to optimize product listings for search engines, including keyword research and metadata optimization.
Qualifications:
• Bachelor's degree in visual Merchandising, Marketing, E-commerce, or a related field
(preferred).
• Proven experience in an e-commerce environment.
• Strong creative and design skills, with proficiency in design software.
• Excellent understanding of online user behavior and e-commerce best practices.
• Strong written and verbal communication skills.
• Knowledge of SEO principles and their application in e-commerce.
• Ability to work collaboratively in a team and adapt to a fast-paced environment.
• Strong analytical skills and a data-driven mindset.
• Familiarity with e-commerce platforms and content management system
Job Type: Full-time
Pay: ?400,000.00 - ?600,000.00 per year
Benefits:
• Health insurance
• Leave encashment
• Provident Fund
Schedule:
• Day shift
Supplemental Pay:
• Performance bonus
Experience:
• total work: 2 years (Preferred)
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