Job Description

Position: E-commerce Strategist

Job Summary:

We are looking a highly skilled E-commerce Strategist to drive growth and enhance our online sales strategy. The ideal candidate will analyze customer segments, implement targeted campaigns, and optimize our digital platforms to deliver a seamless shopping experience and maximize revenue.

•Responsibilities: •

1. Segment customer base to develop personalized marketing strategies.

2. Plan and execute PPC advertising campaigns to drive traffic and conversions.

3. Enhance website visibility and reach through effective SEO techniques.

4. Grow brand presence across social media platforms with targeted campaigns.

5. Design and manage email and SMS marketing strategies to engage and retain customers.

6. Optimize on-site navigation to improve user experience and streamline purchase processes.

7. Leverage social proof, testimonials, and reviews to build trust and credibility.

8. Develop strategies to recover abandoned carts and boost conversion rates.

9. Conduct A/B testing to evaluate and refine campaign effectiveness.

•Requirements: •

1. Bachelor's degree in Marketing, Business Administration, or a related field.

2. Proven experience in e-commerce strategy, digital marketing, and online sales optimization.

3. Proficiency in PPC advertising platforms, SEO tools, and social media marketing.

4. Strong analytical skills with expertise in customer segmentation and campaign performance analysis.

5. Experience with email and SMS marketing platforms and tools.

6. Knowledge of A/B testing methodologies and on-site navigation optimization

Job Type: Full-time

Pay: ?25,000.00 - ?35,000.00 per month

Experience:

• E-commerce: 2 years (Preferred)

Work Location: In person