Description:xc2xb7 To manage all hotel brand contacts including all sales and marketing communications, to enforce and maintain the hotels brand positioning and concept outlined in the hotels Annual Business Plan.xc2xb7 To prepare, utilize and update an Annual Marketing Plan, delegated as necessary by division and/or department.xc2xb7 To oversee all sales strategy, tactic, and action implementations, complying with the Smart Selling approach, in order to create a strong and disciplined Sales Team who achieve their sales goals.xc2xb7 To implement the strategic marketing process, maximizing the available marketing data including hotel Cognos, Marketing Portal, Competitive Intelligence, and Delphi/Fidelio catering system in order to make sound decisions.xc2xb7 To constantly monitor and evaluate local, national and international market trends, and the competitor hotels and restaurants initiatives, in order to make sure the hotels marketing and operations remain competitive and cutting edge.xc2xb7 To manage integrated marketing communications, including hotel advertising, promotions, collateral, and e-marketing, making sure that they are targeted, effective in producing a reasonable ROI, within budget, and comply with HIs brand standards, policies and procedures.xc2xb7 To oversee marketing communications, e-marketing, and public relations activities to support the objectives outlined in the Annual Marketing Plan.xc2xb7 To manage weekly yield meetings and monthly strategic meetings to develop and adjust marketing strategies and short-term pricing and channel tactics.xc2xb7 To be aware of community, business, political and social factors that may affect the hotels financial performance.xc2xb7 To review the reports and analysis compiled by the Marketing Manager - Strategy / Marketing Analyst, and discuss strategies, opportunities and threats within the division, and with the relevant Heads of Department.xc2xb7 To ensure the best use is made of technology and business intelligence tools, and that data is clean.Qualifications:Graduation
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