Job Description

About the Role:We are looking for an experienced Digital & Performance Marketing Manager with a strong background in SEO, content strategy, and performance-driven digital marketing for the US Healthcare B2B market. This individual contributor role requires expertise in managing large content-heavy websites, optimizing for organic growth, and executing data-driven marketing strategies.If you have a proven track record in SEO, content marketing, and analyticsxe2x80x94with experience in KPO, BPO, ITO, or US marketingxe2x80x94we want to hear from you!Key Responsibilities:xf0x9fx94xb9 SEO & Website Optimization

• Conduct in-depth SEO audits, technical optimization, and competitor analysis
• Develop & execute strategies to improve keyword rankings, organic traffic, and conversions
• Optimize on-page, technical, and off-page SEO for maximum visibility

xf0x9fx94xb9 Content Strategy & Performance Marketing

• Conduct keyword & competitor research to shape a data-driven content strategy
• Align SEO efforts with lead generation & organic traffic growth
• Manage on-page & off-page SEO (link building, outreach, and authority building)

xf0x9fx94xb9 Analytics & Performance Reporting

• Track & report key metrics: organic traffic, keyword rankings, conversion rates
• Utilize Google Analytics, Search Console, SEMrush, for insights & optimization
• Provide data-driven recommendations for continuous improvement

xf0x9fx94xb9 Collaboration & Stakeholder Management

• Work closely with content, design, and development teams to align digital strategies
• Effectively communicate performance insights to leadership

xf0x9fx94xb9 Industry & Market Knowledge

• Stay updated on B2B marketing trends in the US market space
• Understand keyword research & content strategy

Must-Have Experience & Skills:xe2x9cx85 5 to 8 years in SEO & performance marketing (B2B US market)
xe2x9cx85 Prior experience in KPO, BPO, ITO, or Healthcare marketing (RCM, provider services, etc.)
xe2x9cx85 Proven ability to manage large content websites and drive organic growth
xe2x9cx85 Expert in SEO tools (SEMrush, Ahrefs, Screaming Frog, Google Search Console)
xe2x9cx85 Strong analytical skills (Google Analytics, Tag Manager, HubSpot Marketing)
xe2x9cx85 Experience with WordPress CMS Soft Skills:
xe2x9cx94 Highly organized & detail-oriented (handling complex websites)
xe2x9cx94 Ability to work independently and drive strategic initiatives
xe2x9cx94 Excellent communication & project management skillsWork Environment & Location:xf0x9fx93x8d Hybrid role Work from our Gurugram office (3 days a week)
xe2x8fxb0 US Central Time overlap required (partial/full as per business needs)Why Join Us?xf0x9fx9ax80 Work on high-impact SEO & performance marketing projects
xf0x9fx8fxa5 Be part of a growing US Healthcare B2B organization
xf0x9fx93x88 Ownership-driven role with a direct impact on business growth
xf0x9fx8cx8e Work in a fast-paced, global digital marketing environmentxf0x9fx93xa9 Apply Now! If you're ready to take your SEO & performance marketing expertise to the next level in the US healthcare B2B sector, we'd love to hear from you!Powered by JazzHR

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