Digital Marketing Strategist
Year Hyderabad, Telangana, India
Job Description
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DIGITAL MARKETING STRATEGISTExperience: 3+ yearsLocation: Hyderabad:We are seeking a highly skilled and experienced Digital Marketing Strategist to join our team. The ideal candidate will be passionate about digital marketing and possess a deep understanding of the latest trends, technologies, and best practices in the field. As a Digital Marketing Strategist, you will be responsible for developing and implementing comprehensive digital marketing strategies to achieve our business objectives. We are looking for an all-rounder with strong expertise in many of these areas and the ability to become expert in the areas that are new to him/her.Responsibilities:
- Develop and execute digital marketing campaigns across various channels, including but not limited to social media, email, search engine optimization (SEO), pay-per-click (PPC) advertising, content marketing, and display advertising.
- Develop creatives, design on Canva & other tools. Expertise to run a campaign on Linkedin, Facebook, Instagram & Other Social media platforms.
- Conduct thorough research and analysis of market trends, competitor activities, and customer behavior to identify new opportunities and optimize existing campaigns.
- Collaborate with cross-functional teams, including marketing, sales, product development, and creative, to align digital marketing initiatives with overall business goals and objectives.
- Utilize data analytics tools to track, measure, and report on the performance of digital marketing campaigns, making data-driven decisions to optimize results and ROI.
- Stay up-to-date with the latest digital marketing trends, tools, and technologies, and provide recommendations for continuous improvement and innovation.
- Monitor and manage digital marketing budgets, ensuring efficient allocation of resources and cost-effective campaign execution.
- Develop and maintain strong relationships with external vendors, agencies, and partners to support digital marketing initiatives and achieve desired outcomes.
- Provide strategic guidance and mentorship to junior members of the digital marketing team, fostering a culture of collaboration, learning, and growth.
- Bachelors degree in marketing, Communications, Business Administration, or related field; Master's degree preferred. Experience in IT Industry only.
- Proven track record of success in developing and implementing digital marketing strategies that drive measurable results and achieve business objectives.
- Strong analytical skills with the ability to interpret data, analyze trends, and extract actionable insights to inform decision-making.
- Excellent project management skills with the ability to prioritize tasks, manage timelines, and meet deadlines in a fast-paced environment.
- Exceptional communication skills, both written and verbal, with the ability to effectively present ideas, influence stakeholders, and build consensus.
- Proficiency in digital marketing tools and platforms, including but not limited to Google Analytics, Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, HubSpot, and Mailchimp.
- Creative thinking and problem-solving skills with a keen attention to detail and a passion for innovation.
- Ability to work independently as well as collaboratively within a team, demonstrating leadership and mentorship qualities.
- By being proactive in giving advice, you can make a impact on foster growth and development, and contribute to building stronger relationships based on trust and support.
- Launching a new podcast as a digital marketing strategist can be an excellent way to share insights, tips, and expertise with your audience while establishing yourself as a thought leader in the field.
- Health insurance
- Provident Fund
- Rotational shift
- Quarterly bonus
- Yearly bonus
- Digital marketing in IT company: 3 years (Preferred)
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Job Detail
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Job IdJD3334717
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationHyderabad, Telangana, India
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EducationNot mentioned
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ExperienceYear