Digital Marketing Specialist

Year    Tirunelveli, TN, IN, India

Job Description

Job description

Junior Level

Qualifications:

- Bachelor's degree in Marketing, Communications, Journalism, or related field.

- 0-2 years of experience in digital marketing, content creation, or social media management.

- Basic understanding of digital marketing strategies and tools.

- Strong writing skills with the ability to create engaging content.

- Familiarity with social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.).

- Proficiency in MS Office and content management systems.

- Creative mindset with attention to detail.

- Assist in creating and publishing content for digital platforms, including blogs, social media, and website.

- Support social media campaigns by drafting posts, scheduling content, and monitoring engagement.

- Conduct research on industry trends and competitors to contribute to content ideas.

- Collaborate with the marketing team to brainstorm and develop marketing strategies.

- Monitor and report on the performance of digital marketing efforts using analytics tools.

Mid-Level

Qualifications:

- Bachelor's degree in Marketing, Communications, Journalism, or related field.

- 2-5 years of experience in digital marketing, content creation, or social media management.

- Proven track record of successful digital campaigns and content creation.

- Strong understanding of SEO principles and best practices.

- Experience with social media management tools and analytics platforms.

- Excellent communication skills and ability to work effectively in a team.

- Develop and execute content strategies that align with the company's marketing goals.

- Create compelling and high-quality content for various digital channels, ensuring consistency in brand voice.

- Manage social media channels, including content creation, community management, and customer engagement.

- Optimize content for SEO to improve organic search rankings and traffic.

- Analyze campaign performance and provide insights and recommendations for optimization.

- Stay updated with industry trends and best practices in digital marketing and social media.

Senior Level

Qualifications:

- Bachelor's degree in Marketing, Communications, Journalism, or related field. Master's degree or additional certifications are a plus.

- 5+ years of experience in digital marketing, with a focus on content writing and social media strategy.

- Proven leadership experience in managing a team or projects.

- Deep understanding of digital marketing analytics and reporting.

- Strategic thinker with the ability to develop and implement comprehensive marketing plans.

- Lead the development and implementation of digital marketing strategies to drive customer acquisition and retention.

- Oversee content creation and social media activities, ensuring alignment with brand objectives and audience needs.

- Provide guidance and mentorship to junior team members, fostering a collaborative and growth-oriented environment.

- Monitor industry trends and competitor activities to identify opportunities for innovation and improvement.

- Collaborate with cross-functional teams, including product and sales, to execute integrated marketing campaigns.

- Measure and report on the performance of digital marketing initiatives, making data-driven decisions to optimize campaigns.

Job Type: Full-time

Pay: ?10,000.00 - ?22,000.00 per month

Schedule:

• Day shift

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 1 year (Preferred)
• total work: 1 year (Preferred)

Work Location: In person

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Job Detail

  • Job Id
    JD3426133
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Contract
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Tirunelveli, TN, IN, India
  • Education
    Not mentioned
  • Experience
    Year