Job Title: Digital Marketing Specialist Location: Kalyan West, Thane Department: Marketing Reports To: Marketing Manager Summary: The Digital Marketing Specialist is responsible for planning, implementing, and managing digital marketing campaigns to promote UI UX services. This role requires a deep understanding of various digital marketing channels, excellent analytical skills, and a creative mindset to drive online engagement and achieve marketing objectives. Key Responsibilities: 1- Digital Campaign Management: a. Plan, execute, and optimize digital marketing campaigns across various platforms, including social media, search engines, email, and display advertising. b. Monitor and report on campaign performance, making data-driven adjustments to meet key performance indicators (KPIs). 2- Content Creation: a. Develop engaging and relevant content for online platforms, such as blog posts, social media updates, and email newsletters. b. Collaborate with the creative team to produce visually appealing and effective digital assets. 3- SEO and SEM: a. Conduct keyword research and implement on-page and off-page SEO strategies to improve organic search rankings. b. Manage pay-per-click (PPC) advertising campaigns to maximize ROI and lead generation. 4- Social Media Management: a. Create and maintain a strong presence on social media platforms, developing content calendars, and interacting with the audience to increase engagement. b. Stay updated on the latest social media trends and algorithm changes. 5- Email Marketing: a. Design and execute email marketing campaigns, including segmentation, A/B testing, and tracking to improve open and click-through rates. b. Ensure compliance with email marketing regulations (e.g., GDPR, CAN-SPAM). 6- Analytics and Reporting: a. Monitor and analyze website and campaign performance using tools such as Google Analytics. b. Generate regular reports to track progress and suggest improvements. 7- Market Research: a. Keep up-to-date with industry trends and competitors to identify opportunities for growth. b. Conduct market research and customer surveys to inform marketing strategies. Qualifications: \xc3\xbc Bachelor\'s degree in Marketing, Communications, or a related field. \xc3\xbc Proven experience in digital marketing, including SEO, SEM, social media management, and email marketing. \xc3\xbc Proficiency with digital marketing tools and platforms, including Google Ads, Facebook Ads Manager, and email marketing software.

• Strong analytical and problem-solving skills.
• Excellent written and verbal communication skills.
• Creative thinking and the ability to adapt to changing digital landscapes.
• Certification in digital marketing (e.g., Google Analytics or HubSpot) is a plus.

Personal Attributes:

• Detail-oriented with a focus on data-driven decision-making.
• Self-motivated and able to work both independently and collaboratively in a team.
• A passion for staying updated on digital marketing trends and technologies.
• Strong project management skills to meet deadlines and manage multiple campaigns simultaneously.

Please include examples of successful digital marketing campaigns or projects in your application. OnePixll is an equal opportunity employer. We encourage applications from candidates of all backgrounds and experiences. Note: This job description is intended as a guide and may be subject to change. Other duties may be assigned as needed. Job Type: Full-time Pay: 120,000.00 - 240,000.00 per year Benefits:

• Cell phone reimbursement
• Commuter assistance
• Flexible schedule
• Internet reimbursement
• Leave encashment
• Work from home

Schedule:

• Day shift
• Monday to Friday
• Morning shift

Supplemental pay types:

• Commission pay
• Performance bonus
• Quarterly bonus
• Yearly bonus

Ability to commute/relocate:

• Thane, Maharashtra: Reliably commute or planning to relocate before starting work (Required)

Education:

• Bachelor\'s (Required)

Experience:

• Digital marketing: 1 year (Required)

Language:

• English (Required)