Job Description

A Digital Marketing Specialist is responsible for developing, implementing, and managing marketing campaigns that promote a company's products or services. This role requires a combination of creativity and analytical skills to drive brand awareness, engage customers, and increase sales.

Key Responsibilities:

• Campaign Development: Plan and execute all digital marketing campaigns, including web, SEO/SEM, email, social media, GMB and display advertising.
• Content Creation: Develop engaging content for various platforms, such as websites, blogs, social media, and email newsletters, to attract and retain customers.
• SEO and SEM Management: Implement strategies to improve search engine rankings and manage pay-per-click advertising campaigns to drive targeted traffic.
• Social Media Management: Oversee the company's social media presence, create and schedule posts, and engage with the audience to build a community around the brand.
• Analytics and Reporting: Monitor and analyze website traffic, campaign performance, and other key metrics using tools like Google Analytics to assess effectiveness and inform future strategies.
• Email Marketing: Design and execute email marketing campaigns to nurture leads, promote products or services, and maintain customer relationships. Indeed
• Market Research: Conduct research to identify trends, customer preferences, and competitive landscape to inform marketing strategies.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field.
• Proven experience in digital marketing, with a strong understanding of current marketing tools and strategies.
• Proficiency in marketing software and tools, including Google Analytics, SEO tools, and CRM systems.
• Excellent communication and creative thinking skills.
• Ability to analyze data and derive actionable insights to optimize marketing efforts.
• Up-to-date with the latest trends and best practices in online marketing and measurement.

This role is crucial for enhancing a company's online presence and driving business growth through effective digital marketing strategies.

Job Types: Full-time, Permanent, Fresher

Pay: ?8,500.00 - ?12,000.00 per month

Benefits:

• Paid sick time
• Paid time off

Schedule:

• Day shift

Supplemental Pay:

• Overtime pay
• Performance bonus
• Yearly bonus

Education:

• Higher Secondary(12th Pass) (Preferred)

Experience:

• Digital marketing: 1 year (Required)
• total work: 1 year (Required)

Work Location: In person

Application Deadline: 01/05/2025