Job Description

: Step into the role of a Digital Marketing Specialist with a primary focus on Search Engine Optimization (SEO).

Job Title: Digital Marketing Specialist

Location: Bangalore

About Us: At AapkaPainter.com, we are disrupting the country's painting services industry, making painting homes as easy as ordering a pizza. Leveraging technology, we bring efficiency, automation, and service guarantee to the 1 lakh crore Indian painting industry, assuring a hassle-free painting experience to customers. AapkaPainter has scaled to offer painting, waterproofing, and allied services across the top 11 cities of India and has painted over 40000+ beautiful homes with an amazing customer satisfaction and happiness rating of 4.6 out of 5.

•Responsibilities:•

Search Engine Optimization (SEO):

? Develop and execute comprehensive SEO strategies to improve organic search rankings and drive traffic.

? Conduct keyword research, on-page and off-page optimization, and manage technical SEO audits.

? Collaborate with developers to resolve technical issues affecting website performance.

? Monitor and report on SEO performance using tools like Google Analytics, Search Console, SEMrush, or Ahrefs.

? Stay updated on SEO trends, algorithm changes, and best practices.

Paid Marketing :

? Work with agencies in setting up and optimizing paid campaigns on platforms like Google and Meta

? Provide recommendations to enhance campaign performance and ROI.

Data-Driven Analysis:

? Analyze the performance of SEO and paid campaigns to identify trends and insights.

? Use data to create strategies and optimize marketing efforts to grow top-funnel

Cross-Functional Collaboration:

? Work with content creators, developers, and designers to ensure all marketing efforts are aligned with business objectives.

? Coordinate with other teams to integrate paid strategies with ongoing campaigns.

Qualifications Skills:

? Education: Bachelor's degree in Marketing, Business, or a related field.

? Experience: 2-4 years of experience in SEO; familiarity with SEM and affiliate marketing is a plus.

? Technical Skills: ? Proficiency with tools like Google Analytics, SEMrush, Ahrefs, or similar.

? Hands-on experience with Excel/Google Sheets and data analysis

? Soft Skills:

? Strong analytical and problem-solving skills.

? Excellent communication and collaboration abilities.

? Self-motivated with a results-oriented mindset.

Job Types: Full-time, Permanent

Pay: ?1,200,000.00 - ?1,600,000.00 per year

Benefits:

• Cell phone reimbursement
• Health insurance
• Paid sick time
• Provident Fund

Schedule:

• Day shift

Application Question(s):

• Prociency with tools like Google Analytics, SEMrush, Ahrefs, or similar.

? Hands-on experience on Excel/Google sheets and data analysis

• 2-4 years of experience in SEO; familiarity with SEM and aliate

marketing is a plus.

• Bachelor's degree in Marketing, Business, or a related field.

Education:

• Bachelor's (Required)

Experience:

• Digital marketing: 2 years (Required)
• total work: 3 years (Required)

Work Location: In person