*Job Title:* Digital Marketing Specialist*Location:* Jaipur*Experience:* Minimum 3 years in Digital Marketing*Job Type:* Full-time### Responsibilities:1. *Digital Strategy and Planning:*- Develop and execute comprehensive digital marketing strategies aligned with business goals.- Conduct market research and competitor analysis to inform strategy.2. *Content Creation and Management:*- Create, edit, and optimize engaging content for digital platforms.- Manage content calendars to ensure a consistent and cohesive brand message.3. *Social Media Management:*- Develop, implement, and manage social media strategies across various platforms.- Monitor social media channels, engage with the audience, and analyze performance metrics.4. *Search Engine Optimization (SEO):*- Optimize website content for search engines and implement SEO best practices.- Conduct keyword research and analysis for ongoing optimization.5. *Paid Advertising:*- Plan and execute paid advertising campaigns (Google Ads, social media ads, etc.).- Monitor and optimize ad performance to maximize return on investment.6. *Email Marketing:*- Develop and implement email marketing campaigns to nurture leads and drive conversions.- Analyze email campaign performance and implement improvements.7. *Analytics and Reporting:*- Utilize analytics tools to track and report on the performance of digital marketing campaigns.- Provide insights and recommendations based on data analysis.8. *Website Management:*- Ensure the website is optimized for user experience and conversions.- Collaborate with web development teams on site improvements.9. *Lead Generation and Conversion:*- Implement strategies to generate and nurture leads through digital channels.- Optimize conversion funnels to increase lead-to-customer conversion rates.10. *Brand Management:*- Maintain and enhance the online presence and reputation of the brand.- Ensure brand consistency across all digital platforms.11. *Competitor Analysis:*- Monitor and analyze competitor digital marketing strategies.- Identify opportunities and threats in the digital landscape.12. *Collaboration and Communication:*- Work collaboratively with cross-functional teams, including marketing, sales, and product teams.- Communicate effectively with external agencies and vendors.13. *Stay Updated on Industry Trends:*- Stay informed about industry trends, emerging technologies, and best practices.- Implement new strategies and tools to stay competitive.Job Types: Full-time, PermanentPay: \xe2\x82\xb910,000.00 - \xe2\x82\xb930,000.00 per monthSchedule:

• Day shift

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 1 year (Preferred)