Job Description

-Leadership Role-Attractive Salary & Benefits-Strong opportunities to progress your careerOur client is a digital marketing agency specializing in comprehensive digital marketing services for healthcare providers, including physiotherapists, dental clinics, and medical clinics.The JobResponsibilities :SEO Management : Conduct comprehensive SEO audits, optimize on-page and off-page elements, perform keyword research, and implement strategies to improve search engine rankings.PPC Campaigns : Plan, create, and manage PPC campaigns on Google Ads and social media platforms. Optimize for performance, analyze results, and adjust strategies to maximize ROI.SEM Activities : Execute and manage search engine marketing (SEM) activities to drive traffic and conversions.Analytics and Reporting : Monitor and analyze the performance of SEO and PPC campaigns using tools like Google Analytics. Prepare detailed reports and provide insights and recommendations for improvement.High-Level Strategy Execution : Understand and execute high-level marketing strategies as defined by the marketing manager.Collaboration : Work closely with the content creation and social media management teams to ensure cohesive and effective marketing efforts.Ideal CandidateQualifications :Experience: At least 2 years of experience in digital marketing, with a focus on SEO, PPC, and SEM. Experience working with marketing agencies or SaaS companies is required.Skills :- Strong knowledge of SEO best practices and tools (e.g., Ahrefs, SEMrush, Moz).- Proficiency in PPC advertising, including Google Ads and social media ads.- Experience with SEM strategies and execution.- Strong analytical skills and experience with analytics tools (e.g., Google Analytics).- Excellent communication and collaboration skills.- Ability to work independently and manage multiple projects simultaneously.Preferred Qualifications : Experience doing SEO for healthcare or digital marketing agency or SaaS product clients will give bonus points.Education : Bachelor\'s degree in Marketing, Business, or a related field is preferred. (ref:updazz.com)

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