Job Description

SAAOL is a patient-first heartcare program that provides preventive and rehabilitative non-invasive treatment to cardiac patients. With over 25 years of expertise, we are now focused on enhancing the quality of services, building comprehensive offerings, and streamlining existing processes for the Delhi NCR region. Opportunity: We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities. You will be responsible for leading all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. Responsibilities \xe2\x97\x8f Monitor SEO performance: Design a process to track our existing organic keywords. Also keeping close track of our important keywords and pages. Take corrective actions if our ranking drops, learn from the strategies that got us here, and implement them. \xe2\x97\x8f Identify important pages and optimize them: Focus on optimizing these pages for various keywords. Perhaps create landing pages for a certain segment of users. \xe2\x97\x8f Keyword research and planning: Plan our keyword strategy. \xe2\x97\x8f Audit and improve existing pages: Audit our existing landing pages, blog posts and optimize them for better positions and ranking. \xe2\x97\x8f Proactively bring up new SEO initiatives and implement them: We expect you to constantly remain updated with the latest SEO information, new SEO tricks, hacks & tactics to try, monitor our competitor\'s SEO strategy, etc. \xe2\x97\x8f Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns \xe2\x97\x8f Track, report, and analyze website analytics and PPC initiatives and campaigns \xe2\x97\x8f Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies. \xe2\x97\x8f Optimize copy and landing pages for search engine marketing \xe2\x97\x8f Perform ongoing keyword discovery, expansion and optimization \xe2\x97\x8f Research and implement search engine optimization recommendations \xe2\x97\x8f Research and analyze competitor advertising links \xe2\x97\x8f Develop and implement link building strategy \xe2\x97\x8f Work with the development team to ensure SEO best practices are properly implemented on newly developed code \xe2\x97\x8f Work with editorial and marketing teams to drive SEO in content creation and content programming \xe2\x97\x8f Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords Qualifications \xe2\x97\x8f Proven SEO experience of at least 2 years \xe2\x97\x8f Solid understanding of performance marketing, conversion, and online customer acquisition \xe2\x97\x8f In-depth experience with website analytics tools \xe2\x97\x8f Knowledge of ranking factors and search engine algorithms \xe2\x97\x8f Up-to-date with the latest trends and best practices in SEO \xe2\x97\x8f Excellent written communication skills and an eye for user-centric quality communication \xe2\x97\x8f Ability to think strategically and act tactically to drive solid results to grow the business Job Type: Full-time Salary: 9450,000.00 - 9600,000.00 per year Benefits:

• Paid sick time

Schedule:

• Day shift

Supplemental pay types:

• Performance bonus

Ability to commute/relocate:

• Delhi, Delhi: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• What is your current CTC?
• What is your expected CTC?
• What is your Notice Period? (In days)

Education:

• Bachelor\'s (Preferred)

Experience:

• Digital marketing (Preferred)
• SEO (Preferred)
• Content creation (Preferred)