Job Description

Responsibilities

• Manage, Develop and implement comprehensive digital marketing campaigns across various channels, including SEO, SMM, email marketing, and potentially paid advertising

• Conduct thorough keyword research and competitive analysis to identify opportunities for organic traffic growth, improved search engine ranking, and brand awareness

• Optimize website content for search engines (SEO) using on-page and technical SEO best practices

• Manage and analyze website traffic and campaign performance using analytics tools like Google Analytics and social media insights platforms

• Create engaging and strategic social media content that resonates with target audiences and drives community growth

• Develop and execute lead generation strategies through various digital channels

• Manage lead nurturing campaigns

• Stay up-to-date on the latest digital marketing trends, algorithms, and best practices

• Collaborate with internal teams (design, sales, content) to ensure seamless campaign execution and content alignment

• Generate reports and present findings to stakeholders, recommending data-driven optimization strategies

• Experience in digital marketing with a strong track record of success in SEO, SMM, and lead generation

• Proven ability to develop and execute data-driven digital marketing campaigns that achieve measurable results

• In-depth knowledge of SEO principles and best practices, including keyword research, on-page optimization, and link building strategies

• Experience with social media marketing platforms (e.g., Facebook, Instagram, Twitter, LinkedIn) and content creation best practices

• Solid understanding of lead generation techniques and marketing automation tools (a plus)

• Experience with digital marketing analytics tools (Google Analytics, social media insights)

• Excellent written and verbal communication skills with the ability to present complex information to both technical and non-technical audiences

• Strong organizational skills and the ability to manage multiple projects simultaneously while meeting deadlines

• A passion for digital marketing and a desire to learn and adapt to the ever-evolving landscape

Klodev