Job Description

Social Media/Digital Marketing Expert

Experience: 2+

Location: Ahmedabad



We are looking for a talented social media/Digital Marketing expert to administer our social media accounts. You will be responsible for creating original text and video content, managing posts, and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals. As a Social media manager, we expect you to be up to date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our companys views creatively. Ultimately, you should be able to handle social media presence ensuring high levels of web traffic and customer engagement.

Duties and responsibilities

Perform research on current benchmark trends and audience preferences

Design and implement social media strategy to align with business goals

Set specific objectives and report on ROI

Generate, edit, publish and share engaging content daily (e.g., original text, photos, videos and news)

Monitor SEO and web traffic metrics. Handle social media presence.

Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency

Communicate with followers, respond to queries in a timely manner and monitor customer reviews

Oversee social media accounts design (e.g., Facebook timeline cover, profile pictures and blog layout)

Suggest and implement new features to develop brand awareness, like promotions and competitions

Stay up to date with current technologies and trends in social media, design tools and applications

Content and strategy preparation for digital marketing purposes

Assigning designing to the designers for preparation of the artworks Requirements and qualifications

Proven work experience in the same field

Hands on experience in content management

Excellent copywriting skills

Ability to deliver creative content (text, image, and video)

Solid knowledge of SEO, keyword research and Google Analytics

Knowledge of online marketing channels

Familiarity with web design