Job Description

: Digital Marketing Specialist with Shopify Expertise

Position Overview: As a Digital Marketing Specialist at our firm, you will be our digital presence and e-commerce growth. You will oversee the implementation of digital marketing campaigns, manage our Shopify platform, and contribute to the creation and maintenance of our brand's website. This role requires a creative and analytical mind-set, with a passion for FMCG or Ecommerce and the ability to optimize digital strategies to enhance brand visibility and sales.

Key Responsibilities:

• Develop and execute digital marketing campaigns to drive traffic, engagement, and sales using digital platforms such as Facebook, Instagram, Google Ads, and email and WhatsApp marketing.
• Manage and optimize the Shopify e-commerce platform, including product listings, content updates, SEO, and performance tracking.
• Create and maintain the Quicky Bowl website, ensuring a seamless user experience, relevant content updates, and strong SEO performance.
• Analyze digital marketing performance metrics and optimize strategies based on insights and data-driven decisions.
• Collaborate with cross-functional teams, influencers, other agencies including designers, content creators, and product managers, to ensure cohesive brand messaging and effective execution.
• Stay updated with industry trends and best practices in digital marketing, e- commerce, and Shopify Platform capabilities.

Requirements:

• Bachelor's degree in Marketing, Digital Technologies, Business Administration, or a related field.
• Strong understanding of SEO, SEM, emails marketing, social media marketing, anddigital analytics.
• Proficiency in Shopify administration, including product management.
• Experience in website development and content management systems (CMS);knowledge of HTML/CSS is a plus.
• Excellent analytical skills and the ability to interpret data to optimize campaign performance and ROI.
• Creative thinking with a passion for digital marketing trends and innovations.
• Strong communication and interpersonal skills; ability to collaborate effectively with internal teams and external partners.
• Prior experience in the FMCG or Ecommerce industry or consumer goods is advantageous.

Benefits:

• Competitive salary as per start-up standards with experience and qualifications.
• Opportunity to grow and advance in a fast-paced and entrepreneurial environment.
• Work with a passionate team dedicated to delivering high-quality FMCG or Ecommerce products and experiences.

Job Type: Full-time

Pay: ?25,000.00 - ?30,000.00 per month

Schedule:

• Day shift
• Morning shift

Supplemental Pay:

• Performance bonus

Education:

• Bachelor's (Required)

Experience:

• Digital marketing: 2 years (Required)
• Shopify Expertise: 2 years (Required)
• SEO: 2 years (Required)

Work Location: In person