Job Description

- Will be responsible for market research to identify the product and market potential - Online and offline research (including customer visits if required) - Creating potential customer database (for domestic and international market)- Will be responsible for creating and updating marketing collaterals (like)- Corporate Brochure- Product leaflets (sector/industry wise)- Product tech specifications sheet- Product Animation videos (liaison with the internal 3D design team)- Case Studies- Newsletters- Corporate Presentation- Product Presentation- Video clips for social media marketing- Will be responsible for technical documentation required for product promotion - Product Manuals for Installations and Maintenance- Technical Literature and presentations- Proof of concepts - presentations - Will be responsible for Digital Marketing- Managing the corporate website with the tech team- Online engagement programs especially on platforms like LinkedIn- Email and WhatsApp campaigns- Creating content for all online and offline campaigns- Will be responsible for content/artwork/graphics creation- Coordinating with the graphic designer for artwork/creative brief- Proofreading and finalizing the artwork- Coordinating with vendors for printing jobs- Coordinating with agencies for other marketing content like videography, photography etc.- Coordinating with content writers for press release and blogs- Will be responsible for events like Trade shows and Seminars- All activities for exhibition participation (Planning, coordinating with sponsors, booth designing, product showcase, promotional items management)- Customer centric events like technical seminars (from concept to execution)- Product Trainings (Internal team and for customers) (ref:updazz.com)

updazz .com