Job Description

Position: Digital Marketing ExecutiveLocation: Udhna Darwaja, SuratEmployment Type: Full-timeAbout Votiko:Votiko is a dynamic and growing company that specializes in providing innovative digital marketing solutions. We are currently seeking a talented and motivated individual to join our team as a Digital Marketing Specialist.Job Summary:We are seeking a highly motivated and talented Digital Marketing Executive with an IT background to join our marketing team. The ideal candidate will have a strong understanding of both digital marketing concepts and technical aspects of online platforms, making them capable of leveraging technology to optimize marketing strategies.Key Responsibilities:- Develop, implement, and manage marketing campaigns that promote the company\'s products and services.- Enhance brand awareness in the digital space.- Optimize website content and SEO strategies to improve ranking and online visibility.- Manage and maintain the company\'s website, including troubleshooting and ensuring a smooth user experience.- Measure and report the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).- Oversee and manage all organic and paid digital marketing channels (social media, Google Ads, etc.).- Create and manage email marketing campaigns.- Collaborate with internal teams (designers, developers) to create landing pages and optimize user experience.- Use IT expertise to implement automation tools and CRM systems to streamline marketing operations.- Stay up-to-date with the latest trends and best practices in online marketing and measurement.Required Qualifications:Educational Background:- Bachelor\'s degree in Computer Applications (BCA) or Master\'s degree in Computer Applications (MCA) or a related IT field.- Certifications in Digital Marketing, Google Analytics, SEO, SEM, or relevant platforms are highly desirable.Technical Skills:- Strong understanding of HTML, CSS, and website management.- Familiarity with CMS platforms like WordPress, Joomla, or others.- Knowledge of SEO tools (Google Analytics, SEMRush, Moz, etc.).- Basic knowledge of programming languages (JavaScript, PHP, etc.) is a plus.- Ability to troubleshoot technical issues related to website functionality or marketing tools.Soft Skills:- Strong analytical skills to assess and optimize marketing performance.- Ability to work collaboratively with cross-functional teams.- Excellent verbal and written communication skills.- Attention to detail and problem-solving skills.- Creativity in developing new ideas and strategies for campaigns.Experience:- 1-3 years of experience in digital marketing or a similar role, with a focus on integrating IT skills into marketing strategies.Benefits:- Competitive salary and bonuses.- Opportunities for growth and career development.- Work in a dynamic, fast-paced environment.How to Apply:Call:-9081560805This role is perfect for a candidate with a technical background in IT who is looking to apply their skills in the exciting and evolving field of digital marketing (ref:updazz.com)

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