Job Description

We are seeking a skilled and enthusiastic Digital Marketer to join our team in Gurgaon. The ideal candidate will have 2-4 years of experience in digital marketing and will be responsible for executing and optimizing various digital marketing strategies to drive online presence and engagement.Key Responsibilities :\xc2\xa0Social Media Management : Develop and implement social media strategies across various platforms (Facebook, Twitter, LinkedIn, Instagram, etc.) to increase brand visibility and engagement.Digital Marketing Campaigns : Create, execute, and manage digital marketing campaigns, including email marketing, PPC, and display advertising, to drive traffic and conversions.Content Creation : Develop high-quality content for blogs, social media, and websites that aligns with brand messaging and engages the target audience.SEO and Web Analytics : Optimize website content and structure for search engines (SEO), and monitor and analyze website performance using web analytics tools (e.g., Google Analytics) to track traffic, conversions, and ROI.Website Management : Oversee website updates and improvements, ensuring a user-friendly experience and alignment with marketing goals.Market Research : Conduct research to identify market trends, competitor strategies, and customer preferences to inform digital marketing strategies.Reporting and Analysis : Prepare and present reports on digital marketing performance, including insights and recommendations for continuous improvement.Key Skills & Competencies:Social Media Management : Proven experience managing and growing social media accounts, including content planning and execution.Digital Marketing : Strong understanding of various digital marketing channels and techniques, including PPC, email marketing, and display advertising.Content Creation : Excellent writing and content creation skills, with the ability to craft compelling and relevant content for different platforms.SEO and Web Analytics : Proficiency in SEO best practices and web analytics tools, with the ability to analyze data and make data-driven decisions.Website Management : Experience in managing and updating websites, with a focus on improving user experience and achieving marketing objectives.Communication : Strong verbal and written communication skills, with the ability to collaborate effectively with team members and stakeholders.Attention to Detail : High level of accuracy and attention to detail in all aspects of digital marketing. (ref:updazz.com)

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