Digital Marketing Manager

Year    WB, IN, India

Job Description

Job Title: Digital Marketing Manager

•Experience: 4 years •

•On-site: 6 working days •

•Preferred candidates from FMCG or Manufacturing industries •

•Need immediate joiners or 15 days notice period •

Responsibilities:

• Develop, implement, and manage comprehensive SEO strategies to boost organic search rankings and drive qualified traffic.
• Perform on going keyword research, including discovery and expansion of keyword opportunities.
• Optimize website content, landing pages, and blog posts for search engine visibility.
• Execute both on-page and off-page SEO techniques, ensuring best practices are adhered to.
• Monitor and analyse SEO performance metrics, generating regular reports and recommending adjustments to strategy.
• Collaborate with the design and content teams to ensure SEO best practices are followed across all web assets.
• Manage and optimize PPC campaigns, focusing on ROI and lead generation.
• Coordinate LinkedIn marketing strategies to enhance the brand's professional visibility.
• Innovate beyond generic SEO practices, introducing new techniques and strategies that align with evolving search engine algorithms.

Requirements:

• Proven experience as a digital marketer
• Strong knowledge of SEO tools (e.g., Google Analytics, SEMrush, Ahrefs).
• Basic understanding of PPC and LinkedIn Marketing, with the ability to integrate these into a broader digital strategy.
• Excellent communication and leadership skills, with the ability to inspire and manage a creative team.
• Ability to think strategically and execute tactically, with a focus on continuous improvement.

Job Types: Full-time, Permanent

Pay: ?400,000.00 - ?500,000.00 per year

Benefits:

• Health insurance
• Provident Fund

Schedule:

• Day shift

Supplemental Pay:

• Yearly bonus

Experience:

• SEO tools: 4 years (Required)
• PPC Campaign Management: 4 years (Required)

Language:

• English (Required)

Work Location: In person

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Job Detail

  • Job Id
    JD3513985
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Contract
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    WB, IN, India
  • Education
    Not mentioned
  • Experience
    Year