Digital Marketing Manager

Year    UP, IN, India

Job Description

About Company:

We Innometrics Solutions Pvt Ltd. Founded in 2023 with a vision to be perfect, professional and responsible towards the customers regarding our services.

We have created innovative and transformational tech services to meet the evolving needs of the customers. Our aim is to provide 24/7 & 365 days round the clock assistance and solutions to individuals and businesses ranging from troubleshooting software problems, network setup, cybersecurity, to offering advice and guidance on technological advancements.

With our skilled professionals well -versed in different technologies to assist customers through various channels like phone, email, chat or on-site visits. We focus on specific sectors like IT support for businesses and technical help to individuals and also in certain areas such as software support.

The goal of our company is to ensure that our client's system runs smoothly, minimizing downtime and maximizing efficiency while keeping up with the ever-evolving tech landscape.

We prioritize customers' satisfaction by providing timely, accurate and reliable solutions to their technical problems.

Job Overview:

The ideal candidate will be responsible for growing revenue through digital marketing by designing and executing marketing campaigns. After campaigns have been launched, you will extract and analyze data across multiple channels. You shall be working with a team of Graphic designer, content writer.

Role & Responsibilities:

• Strategize, plan, and execute SEO, pay-per-click, social media, display, inbound and outbound marketing campaigns and manage PPC campaigns in Google Ads, Microsoft Advertising, LinkedIn, Facebook and Twitter, and ABM platforms
• Define content development, syndication, distribution, and link-building strategies
• Draft detailed SEO site audits and reports through a technical, content and off-site lens to ensure that they consistently adhere to SEO best practices
• Analyse and translate data from web analytics into actionable plans Advise clients on SEO best practices
• Create digital marketing plans and discuss them with clients and prospects, in collaboration with an account manager
• Work with internal team to ensure that UX, design, development, content strategy is contributing to the success of our clients overall digital marketing goals and plans
• Build and optimize powerful campaigns in Google, Bing Yahoo across several partners to build brand and interest for our clients, who primarily serve niche markets and industries Daily and weekly reporting and communication regarding campaign development, timelines, analysis, and results
• Manage digital advertising budget and spend, including bid management
• Execute bid changes based on pacing and performance Continuous analysis of paid search campaigns to identify potential opportunities, providing recommendations for optimization through ad copy, keywords, ad groups, targeting, bidding, and landing pages
• Monitor SEO performance by utilizing SEO tools such as SEMrush, Search Console, Google Analytics and Google Data Studio
• Synthesize information to clearly communicate key learnings, actionable strategy, testing opportunities, and recommend new opportunities to internal stakeholders and partners

Requirements and Skills:

• Proven experience as Digital Marketing Executive or similar role
• Excellent understanding of digital marketing concepts and best practices
• Experience with B2C social media, Google AdWords and email campaigns and SEO/SEM
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Perfect knowledge of web analytics tools (e.g. Google Analytics, Net Insight, Web Trends etc.)
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills.
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends etc.)
• Acquire insight in online marketing trends and keep strategies up-to-date Acquire insight in online marketing trends and keep strategies up-to-date

Job Type: Full-time

Pay: From ?30,000.00 per month

Benefits:

• Food provided

Schedule:

• Monday to Friday
• Night shift
• US shift

Application Question(s):

• What is your availability to join?
• What is your current salary?
• What is your salary expectation?
• Are you proficient in English?

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 3 years (Required)

Shift availability:

• Night Shift (Preferred)

Work Location: In person

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Job Detail

  • Job Id
    JD3416656
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Contract
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    UP, IN, India
  • Education
    Not mentioned
  • Experience
    Year