Digital Marketing Manager - AURAA Brand Consultants Pvt. Ltd.Job Title: Digital Marketing ManagerReporting To: DirectorLocation: Malad (W)Experience: 5+ yearsWork Days: Monday - Friday and alternate SaturdayReporting time: 9:45 am
Formulate, curate, create & devise engaging digital content & campaign strategies across platforms.
Design creative content for online platforms & website updates.
Manage and optimise Google, Facebook, Instagram Ads to gain a competitive advantage. Engage in hands-on interaction across online platforms viz. Facebook, Twitter, Instagram, LinkedIn, YouTube, Websites, Mobile Apps, Relative blogs, Forums and more.
Manage lead generation across all digital platforms.
Engage & interact with the online consumers for sales of the product.
Actively be involved in post-sales experience with the consumers to actively implement curate and implement consumer experience campaign.
Liaison with third party vendors, influencers, partner firms on behalf of the brand for campaigns & projects.
Prepare & analysis reports on campaign effectiveness by tracking KPIs measuring the impact of social & digital media strategies.
Plan & prepare monthly & quarterly campaign plans for the brand.
Be actively involved in SEO, Tech, Media & ORM efforts with the support team.
Responsible to manage and update website in collaboration with internal & external teams.
Collaborate and guide the immediate team members- Digital Media Executives.