Digital Marketing Manager
Year Indore, Madhya Pradesh, India
Job Description
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Job SummaryWe are seeking an experienced and strategic Digital Marketing Manager to oversee and execute our digital marketing efforts. The ideal candidate will have a deep understanding of current digital marketing trends, strong analytical skills, and the ability to develop and implement effective marketing strategies. You will be responsible for driving online traffic, improving brand visibility, and increasing client engagement across various digital platforms.Key Responsibilities:
- Strategy Development:
- Develop and implement comprehensive digital marketing strategies to achieve business goals.
- Conduct market research and analyze trends to identify new opportunities and improve campaign performance.
- Set measurable objectives and key performance indicators (KPIs) for all digital marketing activities.
- Campaign Management:
- Plan, execute, and optimize digital marketing campaigns across various channels, including SEO, PPC, social media, email marketing, and content marketing.
- Manage and oversee the creation of digital content, including website content, blog posts, social media updates, and email newsletters.
- Social Media Management:
- Develop and manage social media strategies to increase brand awareness and engagement.
- Create and curate compelling content for social media platforms.
- Monitor social media channels and respond to customer inquiries and comments.
- SEO and SEM:
- Implement SEO best practices to improve website rankings and organic traffic.
- Manage paid search campaigns (Google Ads, Bing Ads) to maximize ROI.
- Conduct keyword research and competitive analysis to inform strategy.
- Email Marketing:
- Develop and execute email marketing campaigns to nurture leads and engage customers.
- Segment email lists and personalize content to improve open and click-through rates.
- Analyze email campaign performance and implement improvements.
- Analytics and Reporting:
- Track and analyze website traffic, user behavior, and conversion rates using tools like Google Analytics.
- Collaborate with the creative team to develop high-quality marketing materials.
- 2-3 years of professional experience in digital marketing.
- In-depth knowledge of digital marketing strategies and best practices.
- Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Facebook Ads Manager, SEO tools).
- Strong understanding of SEO, SEM, social media, email marketing, and content marketing.
- Excellent analytical skills and experience with data-driven decision-making.
- Strong project management skills and ability to manage multiple campaigns simultaneously.
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Day shift
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Job Detail
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Job IdJD3332158
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationIndore, Madhya Pradesh, India
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EducationNot mentioned
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ExperienceYear