Job Description

Digital Marketing Manager - Manufacturing Industry

.As a Digital Marketing Manager, you will be responsible for planning, executing, and optimizing digital marketing strategies that align with our business objectives. You will work closely with sales, product development, and external vendors to position our brand as a market leader.

Key Responsibilities:

• Develop and implement digital marketing campaigns across various platforms (Google Ads, LinkedIn, etc.).
• Optimize the company website for SEO to increase organic traffic and improve search engine rankings.
• Create and manage engaging content tailored to B2B audiences, including blogs, case studies, and email campaigns.
• Plan and execute pay-per-click (PPC) campaigns to generate high-quality leads.
• Leverage analytics tools (e.g., Google Analytics, SEMrush) to monitor campaign performance and ROI.
• Manage social media accounts and develop strategies to increase engagement and brand awareness.
• Collaborate with internal teams to align marketing strategies with business goals.
• Conduct market research and competitor analysis to identify trends and opportunities.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field.
• 3+ years of experience in digital marketing, preferably in the manufacturing or B2B sector.
• Proficiency in tools like Google Ads, Google Analytics, HubSpot, SEMrush, and LinkedIn Campaign Manager.
• Strong understanding of SEO, SEM, content marketing, and lead generation.
• Excellent communication and project management skills.
• Analytical mindset with a results-driven approach.

Why Join Us?

• Opportunity to make a significant impact in a growing company.
• Competitive salary and benefits package.
• Collaborative work environment with growth opportunities.
• Exposure to innovative projects in the manufacturing industry.

Job Type: Full-time

Pay: ?40,000.00 - ?45,000.00 per month

Benefits:

• Leave encashment

Supplemental Pay:

• Yearly bonus

Experience:

• total work5: 3 years (Preferred)

Work Location: In person