Job Description

NAVRANG GROUP OF COMPANIES Company: Navrang Group of Companies Location: NEW DELHI About Us: Navrang Group of Companies is a leading distribution firm in the Delhi NCR region, representing a diverse portfolio of 40 renowned consumer electronic brands, including Xiaomi, Sony, Faber, and Daikin. As we expand our presence in e-commerce, we\'re seeking a dynamic Performance Marketing Manager to lead our digital marketing efforts, encompassing e-commerce, SEM and social media marketing. Key Responsibilities: SEM Strategy: Develop and execute SEM strategies to optimize campaigns on platforms like Google Ads and Bing Ads. Continuously refine keyword targeting, ad copy, and landing pages for improved campaign performance. Manage budgets and bidding strategies to maximize ROI. E-commerce Enhancement: Implement strategies to enhance the user experience, improve website conversion rates, and drive online sales. Collaborate with the e-commerce team to optimize product listings, pricing, and promotions. Monitor and report on e-commerce performance, identifying opportunities for growth. Budget Management: Develop and manage digital marketing budgets, ensuring efficient allocation of resources across various channels. Track and report on spend, adjusting strategies as needed to achieve performance targets. Social Media Marketing: Create and manage social media advertising campaigns on platforms such as Facebook, Instagram, Twitter, and LinkedIn. Develop and execute a content calendar to maintain a strong social media presence. Monitor engagement metrics and adjust strategies to boost brand visibility and customer engagement. Data Analysis: Use data analytics tools to monitor and analyze campaign performance. Generate actionable insights to make data-driven decisions and optimize marketing strategies. Provide regular performance reports to stakeholders. Qualifications: Graduate E-commerce experience is highly desirable. Proven experience of at least 1 year in SEM, e-commerce, and social media marketing. Proficiency in Google Ads, Bing Ads, and social media advertising platforms. Strong analytical skills, with a demonstrated ability to make data-driven decisions. Excellent communication, project management, and team collaboration skills. Familiarity with SEO best practices is a plus. Why Join Us: Competitive salary and benefits package. Opportunity to shape the digital marketing landscape in a dynamic, industry-leading firm. Collaborative and supportive team culture. Impactful role in our continued growth and success. How to Apply: To apply, please send your resume and a cover letter outlining your relevant experience and achievements to [HIDDEN TEXT] . Include \'Performance Marketing Manager Application\' in the email subject line. We look forward to reviewing your application and exploring how you can contribute to Navrang Group of Companies\' digital marketing journey.

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