Opening: This opening is for our internal client which is in I-gaming domain.
We are looking for an experienced and dynamic Digital Marketing Lead to join our team. The ideal candidate will have a proven track record in SEO, digital ads management, and brand collaboration. This is a remote role, requiring strong leadership skills and the ability to execute comprehensive digital marketing strategies.
Key Responsibilities: - SEO Management: Develop and implement SEO strategies to improve organic search rankings and increase website traffic. - Backlink/PR Strategies: Build and maintain relationships with online publications and media outlets for backlink generation and PR opportunities. - Ad Campaign Management: Run paid advertising campaigns (Google Ads, Social Media Ads, etc.) to drive targeted traffic and conversions. - Brand Collaboration: Collaborate with brands and influencers to enhance brand visibility and expand audience reach. - Newsletter Creation: Design and distribute engaging newsletters to nurture leads and retain customers. - Mass Communication: Oversee the development and execution of mass communication strategies across digital channels. Qualifications: - Minimum of 3 years experience in digital marketing, with a focus on SEO, ad campaigns, and content marketing. - Proven experience in running successful digital ads and managing budgets. - Strong communication skills and experience in brand collaborations and public relations. - Proficient in using digital marketing tools (Google Analytics, SEMrush, etc.). - Creative thinker with a data-driven approach for decision-making.
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