Job Description

Company OverviewCareer Mantra is a leading educational advisory board launched in 2008, headquartered in Pune, specializing in course and college selection for UG and PG candidates in India and abroad. Offering reliable information on over 1500 institutions and more than 25,000 courses, we aim to empower education seekers with personalized guidance, fostering well-informed decisions. With a mission to bridge the gap between students' educational goals and success, Career Mantra offers support through educational seminars and counseling.Job OverviewWe are seeking a Digital Marketing Intern to join our dynamic remote team at Career Mantra. This position suits a fresher with 0 to 1 year of experience. The intern will gain hands-on experience in digital marketing, contributing to the optimization of our online presence in the education sector. This is a remote position, allowing flexibility in work location.Qualifications and Skills

• Strong understanding of search engine optimization strategies, techniques, and tools in enhancing website visibility and traffic (Mandatory skill).
• Proficiency in managing social media platforms to engage audiences and boost brand visibility and user engagement effectively (Mandatory skill).
• Skilled in creating compelling, relevant, and high-quality digital content that aligns with brand objectives across different channels (Mandatory skill).
• Knowledge in analyzing data to derive actionable insights that drive decision-making and strategy optimization for digital campaigns.
• Experience in planning and executing email marketing campaigns to nurture leads and engage with target audiences.
• Understanding of digital advertising methodologies, platforms, and metrics to manage and optimize ad spend efficiently.
• Basic web design skills to support the creation of landing pages, ensuring consistent design language and user experience.
• Familiarity with e-commerce trends and technologies, with an understanding of optimizing product listing and customer experience.

Roles and Responsibilities

• Assist in the planning and execution of digital marketing strategies to increase brand awareness and lead conversion.
• Contribute to content creation for blogs, social media, and email marketing, ensuring alignment with brand voice and objectives.
• Monitor and optimize SEO strategies to improve website rankings on search engines, using analytics to track performance.
• Engage with social media communities by creating and curating content that encourages dialogue and interaction.
• Support the advertising team in developing and optimizing digital ad campaigns to maximize ROI.
• Collaborate with teams to design and create engaging web graphics and landing pages.
• Analyze performance data to identify trends, insights, and strategy improvements, documenting results and reporting findings.
• Assist in managing and maintaining an updated knowledge base of digital marketing best practices and industry trends.

Stipend - 3k to 5kWorking Days - Monday to SaturdayWORK FROM OFFICE

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