Job Description

We are seeking a highly skilled and motivated Digital Marketing Specialist to join our dynamic marketing team. The ideal candidate will be responsible for developing, implementing, and managing comprehensive digital marketing strategies to drive online brand visibility, engagement, and conversions. The Digital Marketing Specialist will play a key role in optimizing our online presence, leveraging various digital channels, and analyzing performance metrics to enhance our overall marketing effectiveness.

Responsibilities:

Content Creation and Management:

• Create compelling and relevant content for various digital channels, including websites, social media, email campaigns, and more.
• Manage content calendars to ensure consistent messaging across platforms.
• Collaborate with the creative team to produce visually appealing and effective digital assets.
• Search Engine Optimization (SEO):
• Optimize website content for search engines to improve organic visibility and ranking.
• Conduct keyword research and implement on-page and off-page SEO strategies.
• Monitor and report on SEO performance, making adjustments as needed.
• Social Media Management:
• Develop and implement social media strategies to increase brand awareness and engagement.
• Create and curate content for social platforms, including Facebook, Instagram, Twitter, LinkedIn, and others.
• Monitor social media trends and competitor activities.
• Email Marketing:
• Plan and execute targeted email campaigns to nurture leads and drive customer retention.
• Segment email lists for personalized and effective communication.
• Analyze email campaign performance and optimize for better results.

Job Type: Full-time

Pay: From ?10,000.00 per month

Schedule:

• Day shift

Supplemental pay types:

• Yearly bonus

Experience:

• total work: 1 year (Preferred)

Work Location: In person