Job Description

Hyderabad, Telangana, India



Job Type



Full Time


About the Role
------------------


We are Looking for an experienced and creative Digital Marketing Specialist to join our team. In this role, you will be responsible for planning, executing, and optimizing our digital marketing campaigns across various channels. You will collaborate with internal teams and external partners to drive growth and achieve our marketing goals.

Requirements
----------------

Responsibilities: • Digital Campaign Management: Plan and execute all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
• Social Media Strategy: Design, build, and maintain a strong social media presence.
• Performance Analysis: Measure and report the performance of all digital marketing campaigns, assessing against ROI and KPIs.
• Trend Analysis: Identify trends and insights, optimizing spend and performance based on these insights.
• Innovative Strategies: Brainstorm new and creative growth strategies through digital marketing.
• Experimentation: Plan, execute, and measure experiments and conversion tests.
• User Experience Optimization: Collaborate with internal teams to create landing pages and optimize the user experience.
• Analytical Evaluation: Utilize strong analytical abilities to evaluate end-to-end customer experiences across multiple channels and touchpoints.
• Conversion Optimization: Identify critical conversion points and drop-off points, optimizing user funnels.
• Vendor Collaboration: Collaborate with agencies and other vendor partners.
• Thought Leadership: Provide thought leadership and perspective for digital marketing adoption where appropriate.

Qualifications / Skills: • Client Relationship Management: Ability to create and maintain client relationships.
• Customer Focus: Self-motivated yet customer-focused.
• Analytical Skills: Proficient in marketing research and statistical analysis.
• Creativity: Highly creative with experience in identifying target audiences and devising engaging digital campaigns.

Requirements: • Education: Bachelor's or master's degree in marketing or a related field.
• Experience: Proven working experience in digital marketing, particularly within the industry.
• Campaign Management: Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and display advertising campaigns.
• Landing Page Optimization: Experience in optimizing landing pages and user funnels.
• Experimentation: Experience with A/B and multivariate experiments.
• Analytics Tools: Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush).
• Ad Serving Tools: Working knowledge of ad serving tools.
• PPC Campaigns: Experience in setting up and optimizing PPC campaigns on all major search engines.
• Technical Skills: Working knowledge of HTML, CSS, and JavaScript development and constraints.
About the Company
---------------------


EURTH TECHTRONICS PVT LTD is a company that's specialized in the Manufacturing, Research and Development of innovative Consumer Electronics. Specifically, the company aims at developing and commercializing next generation Technology with various such other products in IoT, Block Chains, NFT's and Crypto spaces. Using a wide range of technologies such as electronics, embedded software, signal processing, biomedical engineering, mechanical engineering, material sciences and optics will be a day to day job.

At Eurth Techtronics, we are dedicated to include the digital landscape through innovative marketing strategies. As a leading company in Eurth Tech, we strive to engage, inform, and motivate our target audience with cutting-edge digital campaigns. Join our dynamic team and be part of our journey to create impactful digital experiences.