Job description
The specific job description of a digital marketer in an organization can vary based on the company's industry, size, and goals. However, here is a generalized job description that captures the key responsibilities and requirements typically associated with a digital marketing role:
• Website Management:
• Optimize and maintain the organization's website for user experience and search engine visibility.
• Implement SEO (Search Engine Optimization) strategies to improve organic search rankings.
• SMO (Social Media Optimization):
• Focuses on optimizing a brand's presence on social media platforms.
• Involves creating and sharing content that engages the audience and encourages social sharing.
• Includes managing social media profiles, creating social media campaigns, and analyzing social media metrics.
• The goal is to enhance brand visibility, build a community, and drive traffic from social media channels.
• PPC (Pay-Per-Click) Advertising:
• Involves creating and managing paid advertising campaigns on platforms like Google Ads, Bing Ads, or social media advertising.
• Advertisers pay a fee each time their ad is clicked.
• Requires keyword research, ad creation, budget management, and ongoing optimization.
• The goal is to drive targeted traffic to the website and achieve specific business objectives.
• Clients Handling:
• Digital marketers often work directly with clients or internal stakeholders.
• Involves understanding client goals, expectations, and providing regular updates on campaign performance.
• Requires effective communication, reporting, and the ability to address client needs.
• Digital marketing experience requirements:
• excellent writing skills and verbal communication abilities
• attention to detail and ability to multitask and manage multiple projects
• strong analytical thinking and problem-solving abilities
• capable of identifying, attracting and engaging target audiences
• up-to-date knowledge of digital marketing trends and developments
• proficiency in using website analytics tools, ad serving tools and marketing software
Location: Mohali
Apply Now: Send your resume to hr@shivahwebtech.com or Contact us: 76966-60958
Face to Face Interview only
Job Type: Full-time
Pay: ?20,000.00 - ?40,000.00 per month
Schedule:
• Monday to Friday
Education:
• Bachelor's (Preferred)
Experience:
• total work: 1 year (Preferred)
• Digital marketing: 2 years (Preferred)
Work Location: In person
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