Job Description

Plan and monitor the ongoing company presence on social media (Twitter, Facebook,Linkedin etc.)

Be actively involved in SEO efforts (keyword, image optimization, etc.)

Prepare online newsletters and promotional emails and organize their distribution through various channels

Write content for marketing and website.

Collaborate with designers to improve user experience

Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics)

Acquire insight into online marketing trends and keep strategies up-to-date.

Create digital content including websites, blogs, articles, animated explainer videos,etc

Establish our online presence & create brand awareness

Video Editing skills

Design, build, and maintains our social media presence.

Plan and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.

Prepare/update Business Capabilitiy presentation, Case Studies

Required Candidate profile

• Skills and experience in creative content writing (Important)
• Fair understanding of digital marketing concepts and best practices
• Working knowledge of Internet and SAAS tools like Google Sheets, Google Slides, etc
• Exposure to SEO concepts
• Exposure to web analytics tools (e.g. Google Analytics, NetInsight, WebTrends, etc.
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills

Expertia AI Technologies