Digital Marketing Executive

Year    WB, IN, India

Job Description

We are seeking a talented and results-driven Digital Marketing Executive to join our dynamic team. The ideal candidate should have hands-on experience in managing paid marketing campaigns, PPC, and automation tools and a proven track record of driving ROI in an agency environment.

Key Responsibilities

• PPC Campaign Management
• Plan, execute, and optimize pay-per-click (PPC) campaigns across platforms like Google Ads, Bing, and social media.
• Perform keyword research, ad copy creation, and A/B testing for continuous improvement.
• Monitor and adjust campaigns to ensure optimal ROI and conversions.
• Paid Marketing
• Develop and execute paid advertising strategies across various platforms, including Google AdWords, Facebook Ads, LinkedIn Ads, and more.
• Manage budgets, track performance metrics, and prepare detailed reports for stakeholders.
• Marketing Automation
• Set up and manage marketing automation workflows using tools like Go High Level or similar platforms.
• Segment audiences, nurture leads, and personalize campaigns for maximum engagement.
• Performance Analysis
• Use analytics tools to track campaign performance, generate insights, and recommend strategies for improvement.
• Prepare performance reports with actionable recommendations.
• Collaboration & Strategy
• Collaborate with content creators, graphic designers, and developers to align digital marketing strategies.
• Contribute to overall digital strategy, ensuring alignment with business objectives.

Required Skills & Qualifications

• Proven experience as a Digital Marketing Executive or similar role, preferably in an agency environment.
• Expertise in PPC management, including Google AdWords and social media advertising.
• Familiarity with marketing automation tools like Go High Level or equivalent.
• Hands-on experience with paid marketing campaigns and managing budgets effectively.
• Strong analytical skills with experience using tools like Google Analytics and other performance tracking software.
• Ability to manage multiple campaigns simultaneously and deliver under tight deadlines.
• Strong communication and collaboration skills.

Preferred Qualifications

• Bachelor's degree in Marketing, Business, or a related field.
• Certifications in Google Ads , HubSpot , or other relevant tools.
• Experience in working with cross-functional teams in a fast-paced environment.

Why Join Us?

• Competitive salary.
• Opportunity to work on innovative campaigns with top-tier clients.
• A collaborative and growth-oriented work environment.

If you are passionate about digital marketing and eager to make a measurable impact, we'd love to hear from you!

Job Types: Full-time, Permanent

Pay: ?12,000.00 - ?20,000.00 per month

Benefits:

• Health insurance
• Leave encashment
• Paid sick time
• Paid time off
• Provident Fund

Schedule:

• Monday to Friday
• Morning shift

Supplemental Pay:

• Yearly bonus

Experience:

• total work: 2 years (Required)

Work Location: In person

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Job Detail

  • Job Id
    JD3518542
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Contract
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    WB, IN, India
  • Education
    Not mentioned
  • Experience
    Year