Job Description

Job Summary:

We are looking for a dynamic and strategic Marketing Lead to drive our marketing efforts and lead a team of marketing professionals. The ideal candidate should have at least 3 years of experience in marketing, with a proven track record of developing and executing successful marketing strategies. This role requires strong leadership skills, creativity, and an analytical mindset to optimize campaigns and maximize brand visibility.

Key Responsibilities:

Develop and implement comprehensive marketing strategies to achieve business objectives.

Lead, mentor, and manage the marketing team to ensure high performance and productivity.

Plan and execute digital marketing campaigns, including SEO, SEM, email marketing, social media, and content marketing.

Oversee brand positioning and messaging to enhance brand awareness and engagement.

Monitor and analyze market trends, competitor activities, and customer insights to refine marketing strategies.

Collaborate with sales, product development, and other departments to ensure alignment in marketing initiatives.

Manage marketing budgets, track ROI, and optimize spending for maximum effectiveness.

Organize and participate in events, trade shows, and promotional activities to boost brand visibility.

Generate reports and insights on campaign performance, providing recommendations for continuous improvement.

Stay updated on the latest industry trends and marketing innovations.

Requirements:

Bachelor's degree in marketing, Business Administration, or a related field.

Minimum of 3 years of experience in marketing, preferably in a leadership role.

Strong knowledge of digital marketing channels, tools, and best practices.

Experience in managing and leading a marketing team.

Excellent communication, leadership, and organizational skills.

Proficiency in marketing analytics tools such as Google Analytics, SEMrush, or similar platforms.

Creative thinking and problem-solving abilities.

Ability to work in a fast-paced environment and handle multiple projects simultaneously.

Experience in various product domains such as Fintech, Ecommerce, and social platforms.

Preferred Qualifications:

Experience in marketing.

Certification in digital marketing or relevant fields.

Familiarity with CRM tools like HubSpot, Salesforce, or equivalent.

What We Offer:

Competitive salary and performance-based incentives.

Opportunity to work with a dynamic and growing team.

Professional growth and learning opportunities.

Flexible work environment and supportive culture.

Job Type: Full-time

Pay: Up to ?500,000.00 per year

Benefits:

Paid sick time Provident Fund
Schedule:

Monday to Friday
Supplemental Pay:

Quarterly bonus
Application Question(s):

How many days of Notice Period do you have?
Experience:

Total: 3 years (Preferred) SEO/SEM: 2 years (Preferred) Marketing strategy: 1 year (Preferred)
Work Location: In person