Job Description

ob Overview: We seek a creative and results-driven Digital Marketing Executive to join our team. The ideal candidate will be responsible for developing and implementing digital marketing strategies to increase our online presence and drive engagement. This role requires a strong understanding of digital marketing channels, analytics, and tools and the ability to work collaboratively with cross-functional teams.

Key Responsibilities:

1. Digital Strategy Development:

o Develop and execute digital marketing campaigns across various channels (e.g., social media, email, SEO, PPC).

o Monitor and analyze the performance of marketing campaigns and optimize them for better results.

2. Content Creation:

o Create engaging and relevant content for social media, blogs, emails, and other digital platforms.

o Work with designers and other team members to ensure content is visually appealing and on-brand.

3. Social Media Management:

o Manage and grow social media accounts (Facebook, Twitter, Instagram, LinkedIn, etc.).

o Schedule and publish content, engage with followers, and respond to inquiries.

4. SEO and SEM:

o Conduct keyword research and implement SEO best practices to improve website ranking.

o Manage paid advertising campaigns (Google Ads, Facebook Ads) to drive traffic and conversions.

5. Analytics and Reporting:

o Use tools like Google Analytics to track and report on website and campaign performance.

o Provide regular reports and insights to inform strategy adjustments.

6. Email Marketing:

o Develop and manage email marketing campaigns to nurture leads and retain customers.

o Segment email lists and personalize content to improve engagement rates.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field.
• 2+ years of experience in digital marketing or a similar role.
• Strong understanding of digital marketing channels, tools, and techniques.
• Proficiency in using analytics tools (Google Analytics, SEMrush, etc.).
• Excellent communication and interpersonal skills.
• Creative thinking and problem-solving abilities.
• Ability to work independently and as part of a team.

Benefits:

• On Company Payroll - Full-time position.
• Pay will be as per market standards.
• Great Exposure and all-around growth.

Job Types: Full-time, Permanent

Pay: Up to ?30,000.00 per month

Schedule:

• Day shift

Experience:

• Digital marketing: 2 years (Required)
• Email marketing: 2 years (Required)
• SEO tools: 2 years (Required)
• Content creation: 2 years (Required)

Work Location: In person