Digital Marketing Executive
Year Kochi, Kerala, India
Job Description
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:We are seeking a skilled and results-driven Digital Marketing Executive to join our team. As a Digital Marketing Executive, you will play a crucial role in developing and implementing digital marketing strategies to drive online presence, customer engagement, and business growth. This position is ideal for individuals who are passionate about digital marketing, data-driven decision-making, and staying updated on the latest digital trends.Roles and Responsibilities
- Developing and implementing digital marketing strategies that align with overall business goals and objectives.
- Managing and optimizing all digital marketing channels, including search engine optimization (SEO), pay-per-click (PPC) advertising, email marketing, social media marketing, and content marketing.
- Conducting research and analysing data to identify trends, insights, and opportunities for improvement.
- Creating and managing digital marketing budgets, tracking ROI and KPIs, and presenting performance reports to senior management.
- Staying up-to-date with the latest digital marketing trends and best practices, and integrating them into the company's marketing strategies.
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Plan and monitor the ongoing company presence on social media platforms.
- Launch optimized online adverts through Google AdWords, Facebook, etc. to increase company and brand awareness.
- Be actively involved in SEO efforts (keyword, image optimization, etc.)
- Prepare online newsletters and promotional emails and organize their distribution through various channels.
- Provide creative ideas for content marketing and update the website.
- Collaborate with designers to improve user experience.
- Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends, etc.)
- Acquire insight into online marketing trends and keep strategies up-to-date.
- Conducting competitor analysis and market research to identify areas of opportunity and potential threats to the business.
- Skills and experience in creative content writing.
- Analytical mindset and critical thinking.
- Excellent communication and interpersonal skills.
- Excellent understanding of digital marketing concepts and best practices
- Working knowledge of ad serving tools
- Perfect knowledge of web analytics tools
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
- Proven experience as Digital Marketing Executive or similar role
- Experience with B2C social media, B2B social media, Google AdWords and email campaigns and SEO/SEM
- Bachelors degree in Marketing or relevant field
- Health insurance
- Day shift
- Yearly bonus
- Bachelor's (Required)
- Digital marketing: 1 year (Required)
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Job Detail
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Job IdJD3345321
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationKochi, Kerala, India
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EducationNot mentioned
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ExperienceYear