Job Description

Responsibilities:

• Develop and implement digital marketing strategies to drive traffic, engagement, and conversions across various digital channels (e.g., website, social media, email marketing, PPC, SEO).
• Manage and optimize campaigns on platforms like Google Ads, Facebook, Instagram, LinkedIn, and others to generate leads and improve performance.
• Analyze data and performance metrics to measure the success of marketing campaigns and make data-driven decisions for optimization.
• Monitor trends and stay up-to-date with the latest digital marketing tools, trends, and best practices.
• Conduct keyword research and implement SEO best practices to improve organic rankings.
• Track, report, and analyze website analytics and PPC initiatives/campaigns.
• Manage email marketing campaigns, including setup, design, content creation, and performance reporting.

Requirements:

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience in managing PPC campaigns, SEO, and other digital marketing efforts.
• Proficiency in tools such as Google Analytics, Google Ads, Facebook Ads Manager, and SEMrush.
• Strong understanding of social media platforms and trends.
• Excellent communication, analytical, and multitasking skills.
• Experience in managing digital marketing budgets and optimizing ROI.
• Knowledge of email marketing platforms (e.g., MailChimp, HubSpot).

Job Type: Full-time

Pay: ?20,000.00 - ?25,000.00 per month

Education:

• Diploma (Required)

Experience:

• Digital marketing: 1 year (Required)

Work Location: In person