Job Description

DMM Job Roles & Responsibilities:-

1. Developing and Implementing Digital Marketing Strategies:

Create and execute comprehensive digital marketing strategies aligned with the company's overall business objectives.

Identify target audiences and tailor digital campaigns to reach and engage potential clients.

2. Social Media Management:

Manage and oversee the company's presence on various social media platforms.

Develop and implement content calendars, ensuring a consistent and engaging online presence.

Utilize social media advertising to reach specific demographics and drive lead generation.

3. Search Engine Optimization (SEO):

Optimize website content for search engines to improve organic search rankings.

Conduct keyword research and analysis to identify opportunities for improved visibility.

Monitor and report on website analytics and SEO performance.

4. Email Marketing:

Develop and execute email marketing campaigns to nurture leads and maintain client engagement.

Segment email lists based on various criteria to ensure targeted communication.

5. Content Creation and Management:

Create and curate high-quality content, including blog posts, articles, videos, and other multimedia formats.

Ensure that content aligns with the company's brand and values.

6. Online Advertising:

Plan and execute online advertising campaigns, including PPC (pay-per-click) advertising.

Analyse and optimize ad performance based on key metrics and goals.

7. Website Management:

Oversee the company's website, ensuring it is user-friendly, up-to-date, and optimized for conversions.

Implement and manage lead generation forms and landing pages.

8. Analytics and Reporting:

Monitor and analyze key performance indicators (KPIs) to assess the success of digital marketing efforts.

Prepare regular reports for management, highlighting trends and providing recommendations for improvement.

9. Collaboration with Sales and Other Departments:

Work closely with the sales team to align marketing efforts with sales goals.

Collaborate with other departments, such as design and development, to ensure cohesive branding and messaging.

10. Stay Updated on Industry Trends:

Keep abreast of industry trends, emerging technologies, and changes in digital marketing best practices.

Implement innovative strategies to stay ahead of the competition.

11. Budget Management:

Develop and manage the digital marketing budget, allocating resources effectively to achieve maximum ROI.

Job Types: Full-time, Permanent

Pay: ?25,000.00 - ?35,000.00 per month

Benefits:

• Health insurance
• Life insurance
• Paid sick time

Schedule:

• Day shift
• Morning shift

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 1 year (Preferred)
• total work: 1 year (Preferred)

Work Location: In person