Job Description

Giga Soft Systems Pvt. Ltd. is a dynamic IT company specializing in website development, software development, and eCommerce solutions. We offer innovative solutions to a diverse range of clients, helping them establish a solid digital presence. We're seeking a Digital Marketing Executive with a strong foundation in digital marketing who can contribute to the growth of our clients' businesses and our own brand.

Job Responsibilities

• Social Media Management: Develop and manage engaging content for various social media platforms, including Facebook, Instagram, LinkedIn, and Twitter, to increase brand visibility and drive engagement.
• Content Creation & Strategy: Coordinate with the content team to create compelling blog posts, newsletters, and case studies. Participate in brainstorming sessions for fresh content ideas.
• SEO & SEM Optimization: Conduct keyword research and optimize website content to improve search engine rankings. Implement best practices for on-page SEO and collaborate with developers on technical SEO requirements.
• PPC Campaigns: Assist in planning and executing PPC campaigns on Google Ads, Facebook Ads, and other platforms, ensuring alignment with targeted audience demographics and business objectives.
• Email Marketing: Design and implement email marketing campaigns, analyze performance metrics, and suggest improvements for better engagement and conversion rates.
• Analytics & Reporting: Monitor website traffic, social media metrics, and other relevant data to provide insights and regular reports on the performance of digital marketing initiatives.
• Competitor Analysis: Keep track of industry trends and conduct competitor analysis to identify opportunities for growth and improvement in our digital marketing efforts.

Desired Skills and Qualifications:

• Experience: 1-2 years of hands-on experience in digital marketing.
• Educational Background: Bachelor's degree in Marketing, Communications, or a related field.
• Technical Skills: Proficiency in SEO, SEM, and Google Analytics. Familiarity with social media platforms and marketing tools such as Facebook Ads Manager, Google Ads, and email marketing software.
• Analytical Ability: Strong ability to analyze and interpret data to drive actionable insights.
• Creativity & Communication: Excellent written and verbal communication skills, with a creative mindset for crafting engaging content.
• Adaptability: Ability to stay updated with digital marketing trends and adapt strategies accordingly.

We have 6 days working (9:00 am to 6:00 pm).

For office location, check: https://www.gigasoft.in/contact-us/

Job Type: Full-time

Pay: ?15,000.00 - ?25,000.00 per month

Schedule:

• Fixed shift

Work Location: In person